Travel PPC Services That Convert Browsers Into Bookings

Travel PPC

Services

Generate more clicks for your travel and tourism website and convert those clicks into customers with NEWMEDIA’s PPC campaigns for the tourism industry. We enhance your online visibility and place your travel offerings in front of exactly the right audience, so you get a higher click-through rate from search results and an increased conversion rate into paying customers. Contact us today to find out more.

“Our website sessions doubled within a few months of launching the new website, which is amazing. For SEO, our leads from organic traffic have increased by 91%, and our annual revenue has risen by 43%. NEWMEDIA.COM has done a truly fantastic job. We’re pleased with everything they’ve done for us. ”

Jenn D. review from Clutch.co

Rated 5/5 stars on Clutch

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Winning Travel PPC Campaigns That Drive Traffic During Key Booking Windows

As PPC experts in the travel sector, our dedicated team understands how seasonal fluctuations affect travel demand for specific destinations. Whatever your business objectives, our pay-per-click strategies ensure your ad appears in front of the ideal customers for the specific destinations and booking windows you’re promoting.

Our travel PPC campaigns drive more qualified leads to your website and increase bookings for your travel services. The result is better brand recognition and revenue growth for your tourism business.

Our Travel PPC Process

Keyword Strategy for Tours, Destinations & Travel Packages

To reach potential customers in the highly competitive tourism market with PPC marketing, you need expert keyword research and audience targeting. Our audience targeting involves thorough keyword research based on the tours, destinations, and packages you offer.

Geo & Device Targeting for Travelers at Planning Stage

Our targeted strategies reach prospective travelers at all stages of the travel funnel, from planning to booking, giving you the broadest scope to raise your click-through rate and increase bookings. We optimize your ad campaigns for mobile search and location, because many prospective customers search for travel services in their locality using mobile phones.

Seasonal Offer Campaign Structuring

With travel PPC, timing is everything. You don’t want to waste your ad spend promoting ski packages to specific destinations in snow-free seasons, for example. Our PPC campaigns target potential travelers with these seasonal fluctuations front of mind. Your ad appears only in front of the most relevant audiences, promoting the offers they’re most likely to buy at the time.

A/B Testing for Trip Deals, Urgency Messaging, and Itinerary Types

Successful campaign performance from paid ads takes a little trial and error. The travel industry moves fast, so you need travel PPC experts like NEWMEDIA to stay ahead of the competition in search engine results. To ensure you reach the ideal customers, we rigorously test different keywords and compelling ad copy to come up with pinpoint-accurate ads focusing on your deals, itineraries, and calls-to-action.

Lead & Booking Tracking With Conversion Attribution

Our paid media advertising drives more qualified leads to your website, helping you achieve your business goals. But what it’s about is increasing the conversion rate of prospective customers into bookings. Our conversion tracking shows you the best sources of lead generation, the impact on booking rates, and other key metrics.

Organic keywords, rankings and traffic up over 500% in under 6 months!

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Fashion Ecommerce Store

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Travel PPC Case Studies

What’s Included in Our Travel PPC Services

Ads on Google, Bing, Meta, and Travel Ad Networks

Wherever your target audience is, our paid ads reach your potential customers with compelling messages. That includes Google Ads, social media advertising on Meta and other major platforms, and on travel and tourism industry ad networks. That means our travel PPC campaigns give you maximum market coverage for your ad spend.

Geo-Focused Targeting by Country or Traveler Demographics

Cut through the noise to reach your exact target audience precisely. Depending on your specific niche in the tourism business, our PPC campaigns zero in on the exact countries and/or traveler demographics you’re looking to reach. Targeting the right audience with precision means more qualified leads clicking through, and a higher conversion rate into bookings.

Budget Segmentation by Campaign Type

Our PPC campaigns are a proven way to improve your online visibility and generate qualified leads. But you may want to mix it up with organic search engine optimization and other forms of digital marketing for extra reach. Whatever your objectives and budget, we’ll segment your budget accordingly to make sure you get the most value for your money from your ad spend.

Destination-Focused Landing Pages With Booking CTAs

Driving potential customers to your website is just one part of what our digital marketing does for your travel business. We also optimize the pages that visitors land on, creating high-converting landing pages for each destination and package you’re promoting. With strong CTAs, these landing pages help funnel traffic into enquiries and bookings, helping you attain your business goals.

Ad Copy That Highlights Deals, Adventure, and Exclusivity

Once our thorough keyword research has identified the perfect keywords that your target market is using to search for travel companies just like yours, it’s time to work them into your ads. As a leading travel PPC agency, we know exactly how to craft compelling ad copy that speaks directly to your potential clients’ travel plans and gets them excited.

Analytics That Report Bookings, Leads, and Abandonment Rates

By choosing NEWMEDIA as your travel PPC agency, you get actionable insights along with the increased traffic and new business we deliver. By leveraging data-driven insights derived from our cutting-edge marketing technologies, we provide detailed analytics focused on the key metrics: leads, bookings, and abandonments.

See Our Portfolio

They’re incredibly professional and communicative. NEWMEDIA is definitely an expert in their field.

Molly Hall Dorais

Director of Enrollment
Colorado Rocky Mountain School

Review from Clutch.co

Rated 5/5 stars on Clutch

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Why Travel Brands Choose Our PPC Team

As a market-leading travel PPC agency, NEWMEDIA does everything you need from a top internet marketing agency, and so much more. Our customized, tailored campaigns deliver more traffic, more leads, more conversions, powerful data-driven insights, and cost-efficiency. Contact us today to join our family of satisfied travel industry clients.

What Customers Say About Us

They performed stellarly. We work very cohesively together, collaboratively, and with very substantial synergy. The amount of content and creative addition that we have since contracting with NEWMEDIA is second to none.