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B2B PPC Services That Drive Qualified Leads, Not Just Clicks

B2B PPC
Services

Increase brand awareness and create a long-term, sustainable flow of qualified leads with B2B PPC campaigns from NEWMEDIA. Our paid search campaigns have a proven track record of reaching decision-makers in your sector and driving more sales for your B2B company. Contact us for a custom proposal.

“Our website sessions doubled within a few months of launching the new website, which is amazing. For SEO, our leads from organic traffic have increased by 91%, and our annual revenue has risen by 43%. NEWMEDIA.COM has done a truly fantastic job. We’re pleased with everything they’ve done for us. ”

Jenn D. review from Clutch.co

Rated 5/5 stars on Clutch

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Precision-Tuned PPC Campaigns for B2B Lead Generation

Our PPC advertising campaigns target your target audience precisely, both on widely-used search platforms like Google and Bing and on specialist B2B platforms like LinkedIn.

Our PPC strategies ensure that you reach a broad but highly targeted base of potential customers and get maximum value for your ad spend. Our paid media campaigns don’t just generate leads for you; they help convert those leads into valuable customers.

Our B2B PPC Process

Industry-Specific Research & Competitor Benchmarking

We start every B2B PPC campaign with deep industry research and competitor benchmarking. That means we don’t just guess what works; we analyze what your competitors are bidding on, how they position themselves, and where the real opportunities lie.

We uncover gaps in the market, identify high-intent keywords specific to your niche, and build a strategy that gives you an edge. Whether you’re in SaaS, manufacturing, or professional services, our research-driven approach ensures your ads show up in the right places and stand out.

Account-Based Targeting & Platform-Specific Campaigns

With account-based targeting, we zero in on the exact companies and decision-makers you want to reach. Whether it’s LinkedIn, Google Ads, or other B2B platforms, we tailor each campaign to match the behavior and intent of your target accounts. From job titles to company size and industry filters, every detail is optimized for relevance and conversion. You get campaigns that feel personalized, because they are.

Lead Scoring, CRM Sync, and Pipeline Integration

A successful PPC campaign from NEWMEDIA doesn’t just generate leads, it creates a long-term flow and funnel for converting those quality leads into high-value customers. We score the leads we generate, synchronize with your existing CRM systems, and integrate with your existing workflow so the customer acquisition process is super-smooth and ultra-efficient.

Continuous A/B Testing and Budget Optimization

Success in B2B PPC doesn’t come from setting campaigns and walking away. We continuously run A/B tests across ad copy, landing pages, and targeting to find what truly drives conversions. Every insight we gather is used to fine-tune your strategy and stretch your budget further.

By reallocating spend toward the best-performing ads and eliminating underperformers, we make sure your campaigns stay sharp and cost-efficient.

Organic keywords, rankings and traffic up over 500% in under 6 months!

Marketing Director

Fashion Ecommerce Store

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B2B PPC Case Studies

What’s Included in Our B2B PPC Services

Google Ads, LinkedIn Ads & Microsoft Ads Setup

Dealing with PPC platforms on your own can be complicated, time-consuming, and lead to wasted ad spend. To guarantee a successful B2B PPC campaign, trust the experts. We handle the set-up and management of your advertising platforms, saving you time and money.

Company Size and Role-Based Targeting

As a top-rate PPC agency, we understand that your ads may have to reach several stakeholders involved in the decision-making process. Our PPC strategy targets the key players in target companies, depending on their size. So, your paid ads only reach qualified leads with the authority to enter into business with you.

Budget Control with Scalable Campaign Structuring

All our B2B PPC services are designed to be highly cost-effective, delivering maximum results and minimum wasted ad spend. Our ad campaigns are scalable (up or down), so you can see where your ad spend is going and adjust your goals and budget as and when needed.

Landing Page Design Optimized for Enterprise Buyers

Improving your brand visibility and lead generation is the first stage in what our paid search campaigns do for you. However, converting the qualified traffic we generate into sales is where we excel. Our landing page optimization is designed with enterprise buyers in mind. We expertly guide website visitors from your dedicated landing pages to your sign-up, booking, and contact pages.

Value-Driven Ad Messaging with Industry Relevance

In paid advertising, successful campaigns depend on getting your ad copy exactly right. Our experienced ad creatives take great care to deliver compelling messages highly relevant to your exact industry and target audience. Our PPC ads focus on the value you add, making it a no-brainer for potential clients to click through to your site.

Analytics Dashboards Focused on MQLs and ROI

Our comprehensive, easy-to-understand reporting is one of the factors that sets us apart from lesser PPC companies. In addition to regular reports, our analytics dashboard lets you follow the progress of our marketing campaigns in real-time. We take care to focus on the important things for your business, like the MQLs we generate and your ROI on your ad spend.

See Our Portfolio

They’re incredibly professional and communicative. NEWMEDIA is definitely an expert in their field.

Molly Hall Dorais

Director of Enrollment
Colorado Rocky Mountain School

Review from Clutch.co

Rated 5/5 stars on Clutch

Scale your website revenue from search. Request a proposal now to receive a project blueprint, full pricing, and strategy!

Improve my organic rankings

Why B2B Companies Choose Our PPC Expertise

With a proven track record in PPC advertising and digital advertising in general, NEWMEDIA takes your paid advertising to the next level. Reap the rewards of enhanced brand visibility, more lead generation of highly qualified leads, and more conversions into sales. Contact us today to find out how our B2B PPC campaigns can turbo-charge your business.

What Customers Say About Us

They performed stellarly. We work very cohesively together, collaboratively, and with very substantial synergy. The amount of content and creative addition that we have since contracting with NEWMEDIA is second to none.

Randall T.

Founder

Review from Clutch.co

Rated 5/5 stars on Clutch

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