“Their communication was excellent and they really did a solid job when it comes to project management. Their team was genuinely interested in working with us and working through our channel and figuring out what we needed. Trust and communication were what set them apart. ”
Digital marketing in Miami.
Ranked by Clutch 2024
Years 2020 - 2024
4 Years in a Row
Ranked by Clutch 2024
Agency Partner
Ranked by Our Customers
Ranked by Expertise 2023
Ranked by MASHABLE
Ranked by UpCity 2022
Ranked by Business Journal
Ranked by Selected Firms
Ranked by Selected Firms
Ranked by Selected Firms
Ranked by Design Rush
Ranked by Clutch 2024
Years 2020 - 2024
4 Years in a Row
Ranked by Clutch 2024
Agency Partner
Ranked by Our Customers
Ranked by UpCity 2022
Ranked by Expertise 2023
Ranked by MASHABLE
Ranked by Business Journal
Ranked by Selected Firms
Ranked by Selected Firms
Ranked by Selected Firms
Ranked by Design Rush
Miami is known for its beautiful beaches, glorious weather, and vibrant culture. Throw in the low cost of living compared to other larger cities, a strong entrepreneurial spirit, and no state income tax, and it becomes clear why the city has experienced an economic boom in recent years. Since the city also shares a time zone with Latin America, Miami has begun transforming into a global economic hub.
This impressive upward trend has been dubbed “The Miami Movement,” and it shows no signs of slowing down.
Digital Marketing is Critical for Your Miami Business
Will it be a part of it or left behind?
Given Miami’s competitive business scene, many will suffer the latter fate.
You need expertise, innovation, and strategic thinking to rise above the competition and stay ahead. In other words, you need a digital marketing agency.
Hiring a reputable Miami digital marketing company is the best way for your business to keep up with the ever-evolving digital landscape and succeed in a city that keeps reinventing itself. Learn why NEWMEDIA is the Miami digital marketing agency to hire.
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Global Leader Digital Agency
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Digital Agency in United States
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NEWMEDIA.COM
Digital Marketing Agency | Web Design, SEO, PPC, Social Media
Molly Hall Dorais
Colorado Rocky Mountain School
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- What Do Agencies Do?
Before diving into what makes NEWMEDIA stand out among other digital marketing agencies in Miami, let’s see what all the fuss is about regarding digital marketing agencies in general.
It shouldn’t surprise anyone that digital marketing has become vital for a business’s survival and growth in the modern world. As customers and users spend more time online, so do businesses. At least those willing to continuously evolve. But just spending more time online isn’t enough. Utilizing digital resources efficiently and effectively is the only way to properly market a business online.
Unfortunately, this is far from simple for an average business owner. But it’s a walk in the park for a full-service digital agency.
Here’s a glimpse into what these well-oiled machines can do for your business.
Grow Your Online Presence
The first benefit of working with a digital marketing agency is a given. There’s no doing business online if your business can’t be found online.
However, growing your online presence isn’t about checking all the boxes on the ever-growing list of social media networks and online business directories. It’s about knowing what to post and where to post it.
A digital marketing agency will help you enhance your online presence by carefully selecting the platforms that yield the best results for your business. Then it will work its magic to ensure the customers and clients can find you quickly and like what they see once they do. The magic, in this case, doesn’t involve any wands and spells. Instead, it takes the form of updating your website regularly, posting high-quality content, using SEO, interacting with customers, and paying for targeted promotions.
Over time, these and similar efforts will pay off and cause your business to rise in Google search rankings and other search engines, making your business the go-to choice for your industry. Since most customers do online research before making a purchase, as shown in the image below, your business will be in a highly favorable position.
Increase Your Web Traffic
Naturally, increased visibility comes with increased web traffic.
But driving online traffic to your website and social media channels isn’t the end game. You need to use that traffic wisely.
A digital marketing agency has the knowledge and experience to use the traffic to capture leads and convert them, thus reaching the ultimate goal for most businesses: increased sales.
Don’t be fooled by this simple explanation. Such results require time, effort, and numerous proven strategies. And a team of certified marketing experts at your disposal.
Grants Access to Invaluable Tools and Technology
Besides working with experienced marketers, digital marketing agencies grant you and your business access to the latest tools the tech world has to offer.
Premium tools play a crucial role in internet marketing, allowing the digital marketing team to spend time devising successful campaigns instead of wasting it on menial tasks. With improved targeting functionalities, enhanced communication, and better tracking and analysis, these tools allow your business to stay ahead of the competition and create more effective digital marketing campaigns.
More tech-savvy clients can use these tools independently. Digital marketing agency experts can help business owners set them up and even receive more favorable prices on premium products.
Improves Your Branding
How people perceive your company is one of the essential factors for business growth.
While many factors contribute to your company’s overall reputation, memorable corporate branding deserves a spotlight of its own.
A strong corporate identity gives your business purpose, consistency, credibility, and differentiation.
Mix all those qualities together, and you get a competitive advantage.
So, how can you get one of those…corporate identities?
Working with a full-service marketing agency, of course. The best marketing agencies will handle all the brand engineering stuff, positioning your brand to succeed. With brand development comes a better standing for your products and services and, thus, better sales.
Facilitates Better Communication
Good communication is the foundation for developing successful digital channels for your business, especially if you’re interested in e-commerce development.
For your customers to trust you and purchase from you, they must have continuous access to clearly laid-out critical pieces of information regarding your business. This information can range from your website’s product pages, blogs, and FAQ sections to online campaigns, ads, and promotions.
Of course, this also includes communication with the customers in the more traditional sense. Every message you send to your customers must be in accordance with your brand identity and values. Don’t let your business be lumped together with the alarming 75% of those who don’t follow their brand guidelines in everyday business activities.
Digital marketing agency experts will help you shape each piece of writing on your digital channels. These experts know the adequate length, wording, and format to relay the necessary information to your customers.
However, high-quality writing and content marketing can go beyond that. These two can attract new customers by catering to broader audiences.
When writing is done right, every customer will know what products, services, and deals you currently offer but also your company and brand identity.
Gives You Peace of Mind
Some business owners don’t want to know all the ins and outs of digital marketing. They just want to know that job is getting done efficiently and effectively. And that’s perfectly understandable.
Those with many things on their plate lack time to dedicate themselves to each aspect of their business operations. By hiring an independent marketing agency, these business owners can rest assured knowing their marketing is in good hands. With this in mind, they can focus on running the business.
Working with a full-service marketing agency is much more cost-effective than establishing a full-fledged marketing department. With a full-service agency, you only pay for the digital marketing services you need instead of paying full-time employees to handle the marketing.
Randall T.
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For Your Business
Now that you know why you should hire a marketing agency, let’s go over why NEWMEDIA is the best digital marketing agency in Miami. There’s no need to look for the best Miami SEO agencies or consider hiring a separate influencer marketing agency, an advertising agency, and a public relations firm. As a full-service digital marketing company, NEWMEDIA has got it all covered.
Despite the “digital marketing” in the name, NEWMEDIA offers a wide range of services beyond digital marketing. These services can be grouped into three categories: web design, strategy and consulting, and social media marketing.
Here are some of the most sought-after services NEWMEDIA offers.
Innovative Web Design
Trying to run a Miami online business without a website is–cue the theme song–mission impossible.
A website lets you showcase your products and services and provide important information about your business.
If you’re in e-commerce, a website is your sales associate available 24/7. This way, you can sell products and services to any customer, anywhere and anytime.
Given how vital your website is, extra thought should be put into its design and development.
According to several studies, you only have about 50 milliseconds to leave a good impression on a customer. Since you know what they say about first impressions, you better make those 50 milliseconds count. That’s where NEWMEDIA comes into play.
Your website’s visual appearance first catches the customer’s eye. That’s why our marketing team has several talented creative designers who aim to create a visually-striking and attention-grabbing website that will impress your customer even within a limited time frame.
When it comes to web design, NEWMEDIA has two basic principles: we tailor your website to your needs, and we make it responsive.
Custom websites are pretty self-explanatory. We don’t use any of the themes thousands of other websites feature. Instead, we start from scratch.
While building a custom website is more complex than just purchasing a readily-available theme, it allows you complete control over your website and the freedom to add and remove elements as you wish.
Website responsiveness, on the other hand, might not be a familiar concept for those outside the web design field. Still, it’s as simple to explain as a custom-made website.
A responsive web design ensures your website renders well on various devices regardless of the display size. Considering we live in a multi-device world, this approach to web design is an absolute must.
Especially when you consider the expected growth of mobile e-commerce or the so-called m-commerce sales share, as seen in the chart below.
Complex Web Development
Now that we got the above-the-surface stuff covered, let’s dig a little deeper.
Although front-end development is closely related to web design, they are separate disciplines.
Web development includes coding and spending a lot of time in that scary place known as the backend of your website. While this work is mostly not visible to website visitors, it represents the backbone of the entire website.
Our Miami web developers are well-versed in all the coding languages necessary to create a polished website, including PHP, JavaScript, CSS, and HTML. They are also experts in open-source development frameworks like WordPress, Backdrop, Drupal, and TYPO3. Not to mention their experience working with numerous APIs, PHP, and MySQL.
If you aren’t particularly tech-savvy and this all reads like a bunch of tech mumbo jumbo, let’s simplify it – we know how to build a website that looks good and works even better. And most importantly, meet our clients’ business goals.
Competitive Search Engine Optimization (SEO)
Let’s see where we are at for now.
A beautiful website? Check!
A functional website? Check!
So, are we all set? Unfortunately, no.
A well-designed and developed website doesn’t guarantee web traffic, leads, conversions, and sales. Search engine optimization, however, significantly increases your chances of reaching these goals.
It doesn’t matter if you own a local business in Miami or want to reach a global audience; an effective SEO strategy is a must.
Here are just some benefits of working with NEWMEDIA on your search engine optimization:
- Your Miami business will rank higher in local searches, allowing your target audience to find it quickly. More importantly, these rankings will be long-term, setting your business up for sustainable growth.
- Your business will be included in the Miami Business Directory.
- Your website will receive a boost in organic traffic, and NEWMEDIA will help you capitalize on that traffic.
- An efficient SEO strategy will build your website’s authority and credibility and, in turn, customer loyalty.
- Through SEO, you’ll be able to get to know your target audience better, including their browsing and shopping behaviors.
Online Reputation Management
To err is human in every aspect of life, including business.
When mistakes happen, some customers are quick to spread the word about them. However, your business shouldn’t shy away from negative comments and experiences. Instead, you should find a way to handle them without harming your business further. NEWMEDIA can help with this.
Besides responding to negative feedback promptly and adequately, our experts take a proactive approach to preserving your online reputation.
They will request reviews from verified buyers and monitor the incoming ones. Authentic reviews and testimonials are instrumental in growing a successful online business.
In fact, they are most commonly considered when making purchasing decisions, beating even a visit to the company’s website, as you can see on the chart below.
This proactive approach to managing your online reputation can win back even the customers that have had a negative experience with your company.
Effective Pay-per-Click Marketing
Sure, organic traffic is great, but sometimes a website needs a little extra push to get the attention it deserves. Enter pay-per-click (PPC) marketing.
PPC marketing offers a highly-targeted way to drive traffic from search engines, social media platforms, and ad networks.
With PPC, we can create targeted ads on search engines like Google and Bing or social media networks like Facebook and Instagram. We usually focus on Google since that’s where users are most likely to click on an ad, as shown in the chart below.
While these ads can cost more than search engine optimization in the long run, they’re great for getting immediate results and instant ROI. They also help businesses target specific audiences.
Our experts at NEWMEDIA will ensure your business gets the most out of this advertising strategy.
Superb Social Media Marketing
In the digital age, social media platforms have become integral to our daily lives. So, it isn’t surprising they’ve also become a crucial element of a successful marketing strategy.
Most of our social media marketing strategies begin with market research and identifying your target audience. This helps us create content that will resonate with your audience and manage your social media platforms in a way that positively contributes to your online reputation and brand awareness.
As always, the ultimate goal is to drive more traffic and sales to your business and build a strong and loyal customer base.
Social media management is equal parts creativity and strategy. For the latter, our brilliant team uses various tools to track the success of social media campaigns and gather valuable marketing analytics. Then, they use these results to make data-driven decisions regarding future campaigns.
This continuous campaign optimization allows your business to stay at the top of its game.
As far as creativity goes, we’re constantly looking for new ways to help you engage with your audience and stay on top of trends across various social media platforms. We’re quick to adapt to changes and embrace new platforms and tools, allowing your business a competitive edge.
Email Marketing
Contrary to what some may claim, email is still alive and kicking. In fact, it delivers the highest ROI for marketers, as you can see in the chart below.
Email marketing is a simple and effective way to inform your clients about new products, services, and promotions. Plus, emails are perceived as way less intrusive than text messages and phone calls, earning your business another plus in the eyes of the customer.
Using advanced tools, we can tailor your emails to specific customer segments, ensuring most of them get opened and your message read.
Besides tailoring emails, our talented writers will ensure there aren’t any missteps in their content. If emails are too long, dull, or tone-deaf, they won’t be received positively, and this can negatively impact the success of your future campaigns.
NEWMEDIA.COM
Let NEWMEDIA Build a Bridge Between Your Business and the Digital World
Now that you know what we can do for your business, let us introduce ourselves properly.
NEWMEDIA is an award-winning agency employing a team of talented digital marketing experts with years of experience under their belts. Whether you work with us or another Miami video production company to enhance your brand, with a proven track record across numerous industries and competitive pricing, we can help your business get a huge chunk of that valuable online real estate.
But don’t just take our word for it
Our Recognitions Speak for Themselves
Upcity
Clutch
Mashable
The Inc. 5000
Give us a call today or visit us online, at NEWMEDIA.COM. Better yet, we invite you to come and meet with us for a no-obligation consultation about your project. While it’s certainly not mandatory, we believe that the one of the best ways to determine how well we can work with you as your partner is by meeting with us in person. We’ve also got guaranteed PPC and social media marketing plans. We’re being honest, really! In a nutshell, you can rely on us for all things digital, from web design to marketing.
Our expert team has designed, developed, deployed, hosted, marketed and managed 4000+ social media accounts, PPC and SEO campaigns, websites, mobile apps and software applications for clients of all shapes and sizes, including small- and medium-sized businesses, Enterprise organizations, State and Federal government, leading universities, international corporations, major brand name advertising agencies, local and global non-profits, and start-ups of practically every description.
Our Past Projects
Our Esteemed Clientele
Delta Sky Club
The new Delta Sky Club website portal, designed and developed from scratch by NEWMEDIA, allows Delta passengers who go online in any of their Sky Club lounges across the U.S. to quickly get news, weather & stock market information, in addition to tracking flights on any airline (not just Delta!), searching directly in Google, and getting maps and driving directions to/from any address on Earth.
California Almonds
NEWMEDIA Los Angeles, in collaboration with Sterling-Rice Group (SRG), built a new website for the Almond Board of California under an aggressive development timeline. We built a multi-language website for them while ensuring a consistent user experience by bringing all four existing websites into a single universal system. Our team of experts delivered this mammoth project even after the deadline was shortened by four weeks.
Six Flags
The Six Flags team reached out to NEWMEDIA for a complete website redesign and multi-site ecommerce web development. We redesigned the website to change its complete look and feel and organized content into categories and subcategories to simplify content discovery for visitors. Over the course of the project, we worked in close coordination with the Six Flags team to deliver the website quickly before their parks reopened.
PostNet
PostNet approached us to completely redesign all their websites, including those of franchisees. We developed a fresh responsive website for them to offer a consistent browsing experience to visitors irrespective of the screen size of the device they use to access the website. Additionally, we developed a tool to help visitors find their nearest PostNet center. Finally, we designed the 300+ franchise websites for them with local SEO and franchise SEO.
YMCA (The Y)
YMCA (now “The Y”) is an organization that we’ve all heard of and/or been a part of at one time in our lives. YMCA of Metro Denver came to us for a fresh website design that would communicate their mission of being for youth development, healthy living, and social responsibility. Even more exciting, they had just had a brand refresh and this was the chance to support that refresh with a complementary website.
Haystack
When CBS Television was producing the show that came to be called Haystack Help, they needed a complex yet easy to use website application to direct the TV viewers to visit, and their search for a Denver website developer led them to NEWMEDIA. Initially, prior to contacting NEWMEDIA, they had selected another web development partner for the project. Then, there was a problem…
A SAMPLE OF OUR
DIGITAL SERVICES
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