Digital marketing in Phoenix.

Digital Marketing
Phoenix

Work with one of the top digital marketing agencies to create an indomitable online presence.

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Check out our services

Top 1% Global Leader Digital Agency
Ranked by Clutch 2023

Top 1% Digital Agency in United States
Ranked by UpCity 2022

Fastest-Growing Companies in the USA
4 Years in a Row

Top 1% Best Digital Marketing Award
Ranked by Expertise 2023

#2 Global Award Winner
Ranked by MASHABLE

Top 1% Award of Excellence Winner
Years 2020, 2021, 2022

500+ 5-Star Reviews in Google
Ranked by Our Customers

Top 1000 Global Digital Agency
Ranked by Clutch 2022

#1 Global Digital Agency
Ranked by Business Journal

Top Rated SEO Agency
Ranked by SEO Blog 2023

Top Ecommerce Development Company
Ranked by Selected Firms

Top Web Development Agency
Ranked by Design Rush

Top 1% Global Leader Digital Agency
Ranked by Clutch 2023

Top 1% Digital Agency in United States
Ranked by UpCity 2022

Fastest-Growing Companies in the USA
4 Years in a Row

Top 1% Best Digital Marketing Award
Ranked by Expertise 2023

#2 Global Award Winner
Ranked by MASHABLE

Top 1% Award of Excellence Winner
Years 2020, 2021, 2022

500+ 5-Star Reviews in Google
Ranked by Our Customers

Top 1000 Global Digital Agency
Ranked by Clutch 2022

#1 Global Digital Agency
Ranked by Business Journal

Top Rated SEO Agency
Ranked by SEO Blog 2023

Top Ecommerce Development Company
Ranked by Selected Firms

Top Web Development Agency
Ranked by Design Rush

What is the biggest barrier to growth

for your Phoenix business?

You could come up with a dozen different answers, which would change every day we asked that question. But if we had to give an answer, we’d say the sheer volume of competition that your small business faces are right at the top of the list.

According to the Greater Phoenix Chamber, there are currently 553,000 small businesses operating in Phoenix, with many thousands more falling into the medium and large categories. And every one of those businesses that use a digital marketing company to reach prospects has the edge over your business.

We’re going to explain why.

Then, we’ll tell you what the NEWMEDIA digital marketing firm does to make sure your company rises like a phoenix in Phoenix to fly away from the competition.

Phoenix, AZ website design, UX, digital development and marketing agency

INCREDIBLE PRODUCT MEETS IMPECCABLE DESIGN

Top 1%

Global Leader Digital Agency

Ranked by Clutch 2023

Top 1%

Digital Agency in United States

Ranked by UpCity 2022

NEWMEDIA.COM

Web Design | SEO+Social Digital Marketing Agency

We can craft the perfect digital strategy to grow your business, and then execute it for you to generate massive scale. And we can move much faster than you would expect.

Telephone

(480) 520-7230

Address

2942 N 24th Street, Suite 114 Phoenix, AZ 85016

What Do Digital

Marketing Agencies Do

for Phoenix Businesses

We can break down what a top digital marketing agency does for your business into four distinct categories:

  • Researching the market
  • Getting more web traffic
  • Managing your digital marketing strategy
  • Helping you get more from your marketing efforts

Let's dig deeper.

The Best Market Research

Far too many companies don’t have the first clue about what their customers want, as this chart from HubSpot demonstrates:

information marketers have on their audience

Even in the best case, a shocking 55% of marketers couldn’t tell you a thing about their customers’ hobbies or interests, with over two-thirds (69%) saying they don’t know what online communities their audience spends their time in. So, most marketers don’t know where their customers are, and even if they did, they’d have no idea how to communicate with them on anything but the surface level.

Basic demographic knowledge isn’t much better (only 42% know it), with 58% of marketers also claiming they have yet to learn what products their customers think about buying.

The right digital marketing campaign gives you all of this info through the analytics the campaign generates, putting you in a position to sell to people while understanding exactly what those people are about.

Boost Your Web Traffic

When it comes to traffic to your website, there’s a simple stat that demonstrates the problem:

low traffic analytics

Analytics That Profit shows us that nearly a quarter (21%) of business owners say that they struggle with low volumes of traffic coming to their websites. Even those that have spectacular sites won’t get much out of them if their other digital marketing techniques aren’t driving people toward their websites.

Think of digital marketing as a collaborative effort between multiple techniques. Those techniques, from an attractive new website to search engine optimization, and including what you do on your socials, combine to bring people into your company’s fold.

Good digital marketing companies solve these traffic problems for businesses.

Great ones turn that website traffic into qualified leads to help a client’s business to grow.

Incredible Project Management

Imagine, for a moment, that you’re building a house from scratch. You know all of the individual components that go into building a house, from the foundations on which it rests to the walls, windows, and doors needed. But you don’t have a blueprint, which means you’re basically making it up as you go along.

That’s a dangerous thing to do because you’ll end up with Frankenstein’s monster of a house that’s more likely to collapse than it is to be a home for your family.

The same thing happens if your digital marketers, whether they’re in-house or external, don’t treat your marketing needs as a cohesive project. But instead of resulting in a house that collapses, you get an online presence that’s mismanaged, unaligned, and more likely to scare customers off than it is to attract them.

Knowing all of that, you might be surprised to see this chart from Smart Insights:

percent of businesses with digital marketing strategy

Only 55% of companies even have a defined digital marketing strategy, though 18% of them still need to figure out how to integrate what they do digitally with the rest of their marketing. Shockingly, 45% of companies don’t even have a plan, which means they’re just throwing stuff against the wall and hoping something sticks.

You can’t go into digital without a strategy, and you definitely can’t do it without figuring out how digital is a part of your company’s larger marketing plan. Digital marketing agencies (like NEWMEDIA) make sure that you have the blueprint you need to build your digital house. And from there, we manage every aspect of your campaigns, so you know what we’re doing, why, and how those campaigns will help you meet your business goals.

Get More From Your Marketing and Advertising Dollars

Wouldn’t it be nice to spend less money on your marketing initiatives while still getting as many eyes on your product as you did with traditional techniques? Any marketing manager in the world would put themselves in line for a promotion if they can show how they’re spending less of the company’s money to get the same amount of (or even more) customers.

That’s what you can do with the right digital marketing services.

Check out this chart from B2B Magazine:

cost of reach traditional vs digital

Look at the numbers for traditional marketing first. At the top end, we see that direct mail costs $900 to reach 2,000 people. And though the numbers decrease from there, with $500 for magazines, $250 for newspapers, and $150 to reach 2,000 people for broadcast marketing, they still don’t make for pretty reading.

Next, cast your eyes on the digital side of things. You’ll only spend $50 on SEO services to reach 2,000 people, with $75 spent on a social media strategy to get the same results. Combine the two, and you get $125 for 4,000 people, meaning you could spend $900 on the work of a digital marketing agency and get 28,800 pairs of eyes on your business for the cost of using direct mail to reach 2,000 people.

We don’t need to say much more than that.

NEWMEDIA's Digital

Marketing Services

Combine better market research with more traffic, superb project management, and lower costs to get the NEWMEDIA recipe for online marketing success. But now, you need to know more about the specific things that our digital marketing experts do to get you those four things.

Web Development and Web Design Services

When we think about a company’s digital marketing needs, we tend to start with its website. Coming back to our house-building analogy, your website is the foundation on which everything else gets built. If that foundation isn’t solid, nothing else matters. The house is going to crumble.

Unlike with a house, a good website experience starts with how the site looks. Do all of its graphical design elements match up, and does the site offer a good first impression? That impression is vital, as these stats from B2B Marketing Blog show us:

design related first impressions

It takes a fraction of a second for customers to form an opinion about your business (especially its professionalism) after they arrive on your website. And that first impression comes down to your web design, with 94% of people saying that looks matter when it comes to the sites they visit.

Our digital firm specializes in creating websites that look the part. But we all know that looks don’t matter if what’s underneath isn’t doing its job properly, which is where web development comes in.

Think of web development as all of the tinkering under the hood that needs to go on to ensure your website works the way it’s supposed to work. For example, there’s no point in having a perfectly designed form on your website if the form throws up an error whenever a user clicks “Submit.”

With our digital marketing company, you get websites that look great and, most importantly, work seamlessly.

Social Media Marketing Services

When it comes to lead generation, there are few better ways to get leads through the door than by using social media. At least, that’s the opinion of the marketers surveyed to generate these stats from BenchmarkONE:

Nearly two-thirds (61%) of B2B marketers use social media to get leads, with about the same number of sales teams (64%) saying they combine socials with inbound marketing to hit their sales quotas.

The simple message is that social media marketing works. And with the targeted marketing campaigns that NEWMEDIA offers, you’ll be using social platforms to sell in no time.

Search Engine Optimization (SEO)

We could go on and on about all of the different techniques that go into SEO, from on-page SEO to keyword research, and how we use a data-driven approach to improve your search rankings.

But any digital agency can tell you that (and we’ll go into more detail when we talk to you). Instead, we’re just going to show you the results, as reported by First Page Sage:

seo roi statistics

Check any industry in that chart, and you’ll see positive ROI ranging from 350% to around 1,400%. SEO works. And with NEWMEDIA, you get one of the best digital agencies in Phoenix to make sure that your customers find you when they use Google, Bing, or any other search engine.

Local SEO

When most people think of SEO, they think about getting to the top of search engine results for huge terms like “plumbing” or “roof repair.” But in truth, those aren’t the terms that’ll get the best results for your Phoenix business because the people in the city who need those services aren’t using such broad terms.

They’re going local – “plumbing in Phoenix” or “roof repair in Phoenix.”

If you’re not doing well in local search, you’re missing out on customers, as this chart from ReviewTrackers demonstrates:

local searches to visiting the business

This survey covers both millennial and non-millennial buyers, with the results showing that almost all of them use local search results to figure out which companies they’ll buy from. In fact, 40% of millennials say that they visit most of the local companies they find online, with a little under 30% of non-millennials saying the same.

About 30% from each category say they drop in on the physical location of a local business they find online. Combine the two, along with the smaller percentages from the “All of Them” category, and you have over two-thirds of people visiting the companies they find in local search.

Online Paid Advertising

Pay-per-click (PPC) campaigns can be the savior of a business – more clicks and visits if you’re not ranking well in organic search – or it’s a bane if you end up spending tons of money on campaigns that don’t work.

NEWMEDIA makes sure you get online paid advertising – such as Google Ads and social media ads – right.

And when you do, you’ll experience fantastic ROI, as these stats from PPC.co reveal:

roas per dollar invested in cpg campaigns

Whether you’re looking at the averages or the top performers, you’re seeing superb returns on investment. At the lowest end (food), we see companies earn an average of $1.98 for every $1 they spend, though that return increases to $3.93 per $1 for the companies that know what they’re doing with PPC.

Dig deeper, and we see high-end results of $6.17 per $1 for the baby products industry and $5.72 per $1 in the health and beauty category.

Pay-per-click advertising works. Let NEWMEDIA ensure it works for you.

Content Marketing

Spend more than 10 minutes researching digital marketing online, and you’ll come across the saying, “Content is King.”

It’s a saying that’s as old as time, at least in the online marketing space, and it’s as relevant today as it’s ever been. Good content writing gets customers, as these stats from 1827 Marketing prove:

does content marketing really work

Compared to traditional marketing, like direct mail and newspaper ads, content generates up to three times as many leads. And if we switch focus to the online space, marketers that use content in their digital strategies get six times as many leads as those who don’t follow the way of the keyboard.

Your content shows your customers who you are, what your offer, and why they should trust your business. Get it right, and you develop the trust between the consumer and service provider that’s so crucial to making more sales.

Conversion Rate Optimization

Take a look at this chart from WordStream, which shows us the average conversion rates per industry:

google shopping conversion rate benchmarks

Some of these are pretty low, such as the chemical and industrial industry only managing to convert 0.83% (less than one per 100) of site visitors. Even at the high end of these stats, we can see that the HVAC and climate control industry only manages a 3% conversion rate, on average.

We’re not saying that working with NEWMEDIA will suddenly result in your conversion rate shooting into double figures. But our conversion optimization service treats these percentages as bare essential baselines, meaning our only goal with conversions is to make sure your site gets better rates than what you see in this chart.

Email Marketing

Even today, decades after it was introduced, email marketing is as powerful a way of generating leads (and interest) for your business as it ever was. We don’t need to go into too much detail here because you know what email is. But what we will say is that the right campaign, mixed with email marketing automation, gets unbelievable results:

email roi

Smart Insights‘ chart shows us that email can generate up to $40 per $1 spent, which is almost double what you get from SEO. Combine the two, along with other digital marketing strategies, and you have a money-making machine for your business.

Reputation Management

Your reputation matters when you’re selling something online. And you don’t need to take our word for it because these stats show just how much it matters:

negative articles and sales

Status Labs‘ chart shows that 21.9% of people say that seeing a single bad article about your company (and we can lump bad reviews into that mix) means they won’t buy from you. Nearly a quarter (22.3%) say it only takes two bad articles, with 15% saying three articles means they’re done.

It’s a tale as old as time – negative press means fewer sales.

Let NEWMEDIA ensure that your online reputation is as spotless as your service is superb.

Our Past Projects

Our Esteemed Clientele

There are plenty of digital marketing agencies in Phoenix that want to work with you. Let us show you why NEWMEDIA is the right choice:

We Work With the Best

From PostNet to Six Flags and CBS Television to the YMCA, we’ve worked with some of the country’s leading brands to develop digital strategies. And we bring that big-brand marketing approach to companies of any size.

Delta Sky Club

The new Delta Sky Club website portal, designed and developed from scratch by NEWMEDIA, allows Delta passengers who go online in any of their Sky Club lounges across the U.S. to quickly get news, weather & stock market information, in addition to tracking flights on any airline (not just Delta!), searching directly in Google, and getting maps and driving directions to/from any address on Earth.

California Almonds

NEWMEDIA Los Angeles, in collaboration with Sterling-Rice Group (SRG), built a new website for the Almond Board of California under an aggressive development timeline. We built a multi-language website for them while ensuring a consistent user experience by bringing all four existing websites into a single universal system. Our team of experts delivered this mammoth project even after the deadline was shortened by four weeks.

Six Flags

The Six Flags team reached out to NEWMEDIA for a complete website redesign and multi-site ecommerce web development. We redesigned the website to change its complete look and feel and organized content into categories and subcategories to simplify content discovery for visitors. Over the course of the project, we worked in close coordination with the Six Flags team to deliver the website quickly before their parks reopened.

PostNet

PostNet approached us to completely redesign all their websites, including those of franchisees. We developed a fresh responsive website for them to offer a consistent browsing experience to visitors irrespective of the screen size of the device they use to access the website. Additionally, we developed a tool to help visitors find their nearest PostNet center. Finally, we designed the 300+ franchise websites for them with local SEO and franchise SEO.

YMCA (The Y)

YMCA (now “The Y”) is an organization that we’ve all heard of and/or been a part of at one time in our lives. YMCA of Metro Denver came to us for a fresh website design that would communicate their mission of being for youth development, healthy living, and social responsibility. Even more exciting, they had just had a brand refresh and this was the chance to support that refresh with a complementary website.

Haystack

When CBS Television was producing the show that came to be called Haystack Help, they needed a complex yet easy to use website application to direct the TV viewers to visit, and their search for a Denver website developer led them to NEWMEDIA. Initially, prior to contacting NEWMEDIA, they had selected another web development partner for the project. Then, there was a problem…

NEWMEDIA.COM

Building Businesses, Not Just Websites.

We don’t just make pretty websites. We are marketing gurus and digital experts, and our work drives our clients’ businesses forward. We have helped hundreds of companies do all kinds of great things, like start-ups getting acquired within a year, small businesses growing by 10,000% in 5 years, large businesses growing their online presence to $1,000,000 per day in revenue.  There are many other great Case Studies just like these – let’s go over them together.

We're Rated as the Best

Our Recognitions Speak for Themselves

Upcity

ranks NEWMEDIA a Top 1% Digital Agency in the United States

Clutch

ranks NEWMEDIA a Top 1% Global Leader Digital Agency.

​Mashable

ranked NEWMEDIA's work the #2 Global Award Winner (and they ranked Twitter #3).

​The Inc. 5000

ranks NEWMEDIA among its fastest-growing companies, 4 years in a row.

The digital marketing industry pays attention to what we do, and we've received awards for it. Don't be confused by the many imitators, with names that look and sound alike - there is only one, original NEWMEDIA.COM - helping clients grow their businesses since 1996.

Give us a call today or visit us online, at NEWMEDIA.COM. Better yet, we invite you to come and meet with us for a no-obligation consultation about your project. While it’s certainly not mandatory, we believe that the one of the best ways to determine how well we can work with you as your partner is by meeting with us in person. We’ve also got guaranteed PPC and social media marketing plans. We’re being honest, really! In a nutshell, you can rely on us for all things digital, from web design to marketing.

Our expert team has designed, developed, deployed, hosted, marketed and managed 4000+ social media accountsPPC and SEO campaignswebsitesmobile apps and software applications for clients of all shapes and sizes, including small- and medium-sized businessesEnterprise organizations, State and Federal government, leading universities, international corporations, major brand name advertising agencies, local and global non-profits, and start-ups of practically every description.

A SAMPLE OF OUR

DIGITAL SERVICES

Responsive
Website Design

Complex
Web Development

Digital Marketing SEO/ SEM/ PPC/ Social

Ecommerce
Web Design

Local
Search Engine Optimization

Custom
Website Design

WordPress
Website Design

Search Engine Optimization SEO

Connect with Us

We're in Phoenix!

Don’t waste your time with a digital marketing agency that claims to offer services in Phoenix, only to have their offices in some other part of the country. NEWMEDIA has offices in Phoenix, which you can visit at: 2942 N 24th Street, Suite 114, Phoenix, AZ 85016

If meeting in person isn’t your thing, we’re available by phone and email, too. Call us at 602-726-8613 or shoot a message to [email protected] and let’s start your Phoenix online media journey together.

Telephone

(480) 520-7230

Address

2942 N 24th Street, Suite 114 Phoenix, AZ 85016