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Insurance Web Design Services That Build Trust and Capture New Policy Leads

Insurance
Web Design Services

NEWMEDIA delivers insurance agency websites that capture the attention of qualified leads, build trust and confidence in your policies and services, and streamline the conversion process. We don’t just build websites that create a great first impression online. We build sites that drive business and contribute directly to your bottom line.

Contact NEWMEDIA today and see how our expert designers can create engaging online platforms that support your business goals.

“Our website sessions doubled within a few months of launching the new website, which is amazing. For SEO, our leads from organic traffic have increased by 91%, and our annual revenue has risen by 43%. NEWMEDIA.COM has done a truly fantastic job. We’re pleased with everything they’ve done for us. ”

Jenn D. review from Clutch.co

Rated 5/5 stars on Clutch

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Lead-Focused Insurance Websites for Agencies, Brokers, and Carriers

NEWMEDIA delivers lead-focused insurance website designs that are a valuable extension of your sales tools. They don’t just drive online engagement, they drive conversion. We employ robust SEO, clear calls-to-action, and relevant content to attract qualified prospects. By streamlining the online experience and simplifying information, these websites capture leads effectively, boost conversion rates, enhance brand credibility, and ultimately drive business growth in the competitive insurance industry.

Our Insurance Web Design Process

Discovery Around Coverage Types, Location, and Buyer Personas

Our insurance web design services start with a thorough discovery phase to fully capture the scope of your business and understand the search intent of your target audience. The insights gathered form a strong foundation for building a website that aligns your coverage types and service locations with buyer personas, resulting in better visibility and higher conversion potential.

UX Built for Clarity, Quote Requests, and Conversion Paths

Our insurance agency web design company builds various types of websites around a robust user experience that guides website visitors through your conversion funnel from search engine discovery to quote request to purchase. We analyze the user journey to understand pain points and reduce barriers to engaging potential customers.

Custom Design That Reinforces Trust and Experience

Our insurance company website design delivers custom websites that capture your brand identity, helping you stand out and build trust in the crowded insurance industry. Beyond promoting brand recognition, we include elements that reinforce trust in the experience of your insurance agents, such as testimonials and success stories, boosting lead generation.

Integration With Quote Engines, CRMs, and Live Chat

Our insurance broker website design integrates with your existing systems – such as quote engines, customer relationship management (CRM) systems, and live chat bots – for a fully integrated front-end experience for customers and a fully integrated back-end experience for your team. We seamlessly connect your digital presence with your sales tools.

SEO Built Around Local, Policy, and Provider Terms

Our website design for insurance agents has a strong SEO foundation, with technical SEO creating a strong online presence. We use targeted optimization techniques to ensure we help you secure qualified leads through local listings and power conversion by making your terms and conditions clear and easily discoverable.

Organic keywords, rankings and traffic up over 500% in under 6 months!

Marketing Director

Fashion Ecommerce Store

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Case Studies

What’s Included in Our Insurance Web Design Services

Conversion-Focused Layouts With Lead Forms

We understand that the best insurance website design focuses not only on capturing interest but also deals with driving conversion, with quote requests often the first step in the process. Our web designers use conversion-focused layouts and easy-to-use lead forms to ensure that more site visitors take that crucial first step, helping your business thrive.

Responsive Design With Mobile Click-to-Call Functionality

We ensure that your feature-rich website presents flawlessly on desktops and mobile devices, so that a challenging navigation experience is never a barrier to conversion. This goes beyond simple resizing of text and images to mobile-specific design features, such as click-to-call functionality, that support a native experience for clients, contributing to your online reputation.

SEO Setup With Schema and Location Data

We deliver your insurance website with a strong technical SEO background that search engines can read and local optimization that helps you target potential clients in your service area, making your whole website more effective at driving organic traffic from relevant search results, expanding your potential customer base, and growing your business.

Custom Policy Pages for Coverage Types

We understand that potential customers want to know the details of coverage and policies without necessarily having to speak to anyone or request a quote. Serving this information front and center through custom policy pages allows prospects to lead their discovery and builds trust in the transparency and reliability of your coverage, helping to convert prospects into clients.

CMS With Admin Access for Rate Changes and News

We provide your team with a robust CMS so that your team can keep your website up-to-date by posting blogs to demonstrate professional thought leadership, all while maintaining the integrity of your overall design. The admin access also lets you keep on top of rate changes and new terms and conditions, ensuring that site visitors are always receiving current information.

Performance Tracking for Quote Submissions and Inquiries

We provide you with a comprehensive performance tracking dashboard that goes beyond basic analytics to understanding what drives quote submissions, inquiries, conversions, and sales. Our team works with you to constantly optimize your website for the development of better performance, doing more of what works and addressing pain points as they are identified.

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They’re incredibly professional and communicative. NEWMEDIA is definitely an expert in their field.

Molly Hall Dorais

Director of Enrollment
Colorado Rocky Mountain School

Review from Clutch.co

Rated 5/5 stars on Clutch

Scale your website revenue from search. Request a proposal now to receive a project blueprint, full pricing, and strategy!

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Why Insurance Firms Rely on Our Web Design Services

Leading insurance agencies choose to partner with NEWMEDIA on their insurance agency website because of our proven track record of delivering conversion-focused websites that combine strong SEO to generate leads with a carefully designed conversion funnel that helps leads become clients, making a concrete contribution to your business’s bottom line.

Contact NEWMEDIA’s web designers today and see how we can help your business thrive online.

What Customers Say About Us

They performed stellarly. We work very cohesively together, collaboratively, and with very substantial synergy. The amount of content and creative addition that we have since contracting with NEWMEDIA is second to none.

Randall T.

Founder

Review from Clutch.co

Rated 5/5 stars on Clutch

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