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Hotel Website Development Services That Drive Direct Bookings

Hotel Website
Development Services

NEWMEDIA is an industry leader when it comes to design services for the hotel industry. This is because we understand that you need much more than a website; you need an integrated tool that promotes your hotel to target audiences and streamlines the booking process. We deliver hotel websites specifically designed to drive direct bookings and contribute to your business growth.

Contact NEWMEDIA today and see how our design company can support your business needs.

“Our website sessions doubled within a few months of launching the new website, which is amazing. For SEO, our leads from organic traffic have increased by 91%, and our annual revenue has risen by 43%. NEWMEDIA.COM has done a truly fantastic job. We’re pleased with everything they’ve done for us. ”

Jenn D. review from Clutch.co

Rated 5/5 stars on Clutch

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Hospitality Websites Designed to Increase Occupancy and Revenue 

NEWMEDIA designs hospitality websites specifically to drive increased occupancy and revenue. By crafting an engaging, user-friendly online presence, we help hotels attract more direct bookings, bypassing costly OTA commissions. We employ effective strategies such as highlighting unique amenities, streamlining the reservation process, and optimizing for search engines to capture travelers actively seeking accommodations. Ultimately, a strong direct booking channel significantly boosts profitability and reduces reliance on third-party platforms.

Our Hotel Website Development Process

Discovery & Competitor Audit Focused on OTAs vs. Direct

Our hotel website development services start with an initial discovery phase to fully understand your business needs. We combine it with a comprehensive competitor audit focused on online travel agencies, direct booking competitors, and the hospitality industry more broadly. Our team identifies opportunities to strategically highlight your unique selling points and optimize direct bookings.

UX Strategy for Room Booking, Amenities, and Events

Our hotel website development agency delivers more than a website. We create a crafted user experience strategy that simplifies the user journey from discovery to learning about amenities and events to finalizing their booking directly via your website. We produce user-friendly websites with intuitive navigation and clear calls-to-action, reducing friction, making it easier for guests to find information and complete desired actions.

Visual Design That Highlights Property Strengths

Our hotel website development company produces compelling visual hotel website designs that showcase your property’s unique charm with high-quality imagery and engaging layouts. We specialize in creating websites that foster an emotional connection with potential guests, differentiating the property from competitors and inspiring them to book a stay.

Integration With Booking Engines and Channel Managers

Our hotel booking website development includes seamless integration with booking engines and channel managers to streamline both the user experience and backend functions. We ensure real-time room availability, accurate pricing, and efficient reservation processing directly on the website. Our aim is to leverage our hospitality industry expertise to generate more direct bookings.

SEO for Local Travel, Events, and Brand Queries

Our hotel website development firm uses its digital marketing strategy expertise to optimize your website for local travel searches and brand-specific searches, enhancing your hotel’s online presence. We also leverage deals and events to make the most of services such as local events calendars and seasonal themes. Overall, we produce higher rankings on search engines, driving organic traffic directly to your website.

Organic keywords, rankings and traffic up over 500% in under 6 months!

Marketing Director

Fashion Ecommerce Store

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Case Studies

What’s Included in Our Hotel Web Development Services

Custom Design Aligned With Brand and Guest Experience

We deliver a custom design for your hotel website that captures your hotel’s identity and clearly articulates the expected guest experience. Our hotel website design and development company delivers professional hotel sites that create a memorable first impression and positively differentiate your property from competitors.

Booking Widget & Third-Party Engine Integration

We prioritize seamless integration of booking widgets and third-party engines directly on your website, optimizing both the frontend experience and backend functionality. Guests should be able to check availability and book without ever leaving the site, keeping your target audience captive throughout the conversion process.

CMS for In-House Content & Offer Updates

Alongside your professional website that captures your unique brand identity, we deliver a user-friendly content management system (CMS) that empowers your team to easily update content with promotions and special offers. Our agility allows businesses, from small hotels to luxury brands, to respond rapidly to market changes and seasonal promotions while reducing development costs.

Mobile-First Layouts With Fast Load Times

We craft mobile-friendly designs that ensure a seamless booking experience on any device. Our hospitality website development also delivers fast load times, crucial for preventing frustration and abandonment, and also essential for SEO rankings. Your hotel’s welcome begins on your website, and we want customers to receive fast and efficient service from the first click.

Multi-Language and Currency Options

We offer multiple languages and currency options to broaden your property’s appeal to international travelers. Our hotel management website development lets users discover the essential information about your site in their language, increasing their confidence that they will receive the same kind of bespoke service when they arrive at your hotel. We include features like price parity widgets to drive engagement, which translates into more direct revenue for your hotel.

Performance Reports & Booking Behavior Analytics

Our hotel website development services include performance reports that go beyond simple Google Analytics. We deliver performance reports that track conversions as a key performance indicator, and report on online behavior to understand what features and amenities drive bookings and where there are pain points that result in abandoned bookings. This enables continuous data-driven optimization of your site.

See Our Portfolio

They’re incredibly professional and communicative. NEWMEDIA is definitely an expert in their field.

Molly Hall Dorais

Director of Enrollment
Colorado Rocky Mountain School

Review from Clutch.co

Rated 5/5 stars on Clutch

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Why Hospitality Brands Choose Our Website Expertise

Leading hotels, from independent hotels to international brands, choose NEWMEDIA because we understand that your website is more than just a showcase that represents your hotel’s brand. It is an essential tool that must integrate with your digital marketing strategy and sales strategy, and be seamlessly integrated with all the systems that your team relies on.

Talk to NEWMEDIA today and see how our design agency can help capture customers and drive more direct revenue to your business.

What Customers Say About Us

They performed stellarly. We work very cohesively together, collaboratively, and with very substantial synergy. The amount of content and creative addition that we have since contracting with NEWMEDIA is second to none.

Randall T.

Founder

Review from Clutch.co

Rated 5/5 stars on Clutch

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