Digital marketing in Austin, TX.

Digital Marketing

Austin, TX

Work with one of the top digital marketing agencies to create an indomitable online presence.

Let's get started!

Check out our services

Top 1% Global Leader Digital Agency
Ranked by Clutch 2023
Top 1% Digital Agency in United States
Ranked by UpCity 2022
Fastest-Growing Companies in the USA
4 Years in a Row
Top 1% Best Digital Marketing Award
Ranked by Expertise 2023
#2 Global Award Winner
Ranked by MASHABLE
Top 1% Award of Excellence Winner
Years 2020, 2021, 2022
500+ 5-Star Reviews in Google
Ranked by Our Customers
Top 1000 Global Digital Agency
Ranked by Clutch 2022
#1 Global Digital Agency
Ranked by Business Journal
Top Rated SEO Agency
Ranked by SEO Blog 2023
Top Ecommerce Development Company
Ranked by Selected Firms
Top Web Development Agency
Ranked by Design Rush
Top 1% Global Leader Digital Agency
Ranked by Clutch 2023
Top 1% Digital Agency in United States
Ranked by UpCity 2022
Fastest-Growing Companies in the USA
4 Years in a Row
Top 1% Best Digital Marketing Award
Ranked by Expertise 2023
#2 Global Award Winner
Ranked by MASHABLE
Top 1% Award of Excellence Winner
Years 2020, 2021, 2022
500+ 5-Star Reviews in Google
Ranked by Our Customers
Top 1000 Global Digital Agency
Ranked by Clutch 2022
#1 Global Digital Agency
Ranked by Business Journal
Top Rated SEO Agency
Ranked by SEO Blog 2023
Top Ecommerce Development Company
Ranked by Selected Firms
Top Web Development Agency
Ranked by Design Rush

Why Digital Marketing?

Austin, Texas, is the land of the startup

According to the Austin Chamber of Commerce, There are 193 startups for every 100,000 people in Austin. That may not seem like much until you realize that’s 146% of the national rate, which means Austin ranks fourth among the top 50 largest metro areas for startup volume.

What does this high volume of startups spell for your Austin business?

Competition.

Whether you have an established business or you’re an entrepreneur starting a new venture yourself, the constant influx of new companies into Austin means you have an uphill mountain to climb.

Digital marketing agencies equip you with the gear you need to climb that mountain. At NEWMEDIA, we operate one of the top digital marketing agencies in Austin. And with our help, growth-obsessed brands go from being one of the many Austin also-rans to powerful companies that become cornerstones of the city’s economy.

Explaining Digital

Marketing Services

If we’re feeling grandiose, we could describe digital marketing services as a tapestry of techniques you use to build your company’s online presence. Your marketing team is key to weaving this tapestry. They’re responsible for putting the techniques into practice and executing based on their extensive knowledge so that your digital strategy puts you ahead of the pack.

The online marketing techniques that fall under the digital umbrella include search engine optimization (SEO), which helps you rank higher in Google. There’s also paid advertising, such as the pay-per-click ad campaigns you may run via Google AdWords. Keyword research, social media channels, content marketing – it all falls under the digital marketing umbrella. Our goal as a digital marketing firm is to assemble a team of really strategic thinkers who can compile these disparate techniques into a cohesive strategy. And the strategy is key. In the modern digital environment, it’s not enough to master one technique and muddle along with the rest. You need to know what works for your business and what doesn’t. Your digital marketing agency must bring the extensive experience required to weave each technique you use into a tapestry that can take on Texas. Why? Because digital marketing gets results.

Take a look at this chart from First Page Sage:

digital marketing ROI by channel

What you see here is the majority of digital marketing techniques ranked by the ROI they deliver to a small business. The ROI figures vary. SEO is at the top of the heap, with nearly 750% ROI, for example. But the key thing to see here is that every single digital marketing channel has the potential to deliver a positive return on your marketing dollar.

But potential can only take you so far.

To hit these ROI figures, or better, you need one of Austin’s top digital marketing companies in your corner. At NEWMEDIA, we help small businesses dominate their local economies. We work with global companies to expand their reach into Austin, Texas, and beyond. But most importantly, we help you take these varying digital marketing channels and transform them into a strategy that delivers a spectacular return on your investment.

Austin, TX website design, UX, digital development and marketing agency

INCREDIBLE PRODUCT MEETS IMPECCABLE DESIGN

digital marketing ROI by channel

Top 1%

Global Leader Digital Agency

Ranked by Clutch 2023

digital marketing ROI by channel

Top 1%

Digital Agency in United States

Ranked by UpCity 2022

digital marketing ROI by channel

NEWMEDIA.COM

Web Design | SEO+Social Digital Marketing Agency

NEWMEDIA is a full-service Austin, TX website design, UX, digital development and marketing agency. Our beautiful offices are located at 700 Lavaca, Suite 1400 Austin, TX 78701

Telephone

(737) 343-9550

Address

700 Lavaca, Suite 1400 Austin, TX 78701

What Can an Internet Marketing Agency
DELIVER TO YOUR BUSINESS?

You know that a digital marketing agency offers expertise. But what’s to stop you from building that expertise on your own? With enough time and plenty of marketing efforts, you can figure out how to bring together all of these digital channels into a cohesive strategy for your business. But think about what you sacrificed to get to that point. Time is the obvious issue. The more time you spend learning about digital, the closer you get to becoming a digital marketing agency. That would be great…except you don’t offer digital marketing services. The time you spend learning is time you could spend on getting new customers or keeping your existing customers as happy as possible.

Then, there’s the money issue. Your business likely needs more in-house expertise to create a digital marketing strategy. If you had it, you wouldn’t be here. If you try to bring that expertise in-house, you have to spend a lot of money. The Society for Human Resource Management (SHRM) tells us that it costs $4,425 to hire a new employee. You lose an additional $1,252 to training.

Can your business afford that investment?

Most can’t, which is one of the main reasons they turn to top digital marketing agencies. NEWMEDIA saves you money in terms of getting you up and running across the digital landscape. But there are other reasons to explore Austin digital marketing with us.

New Customer Acquisition

Take a look at this chart from Yellow.ai:

digital marketing ROI by channel

Almost every major industry has a marketing spend of at least $100 to attract a single customer. There’s no way of getting around spending money to attract new people. It will always cost something to bring a new client on board.

But the costs highlighted in this chart don’t have to be so high. With the help of a digital agency, you can get new clients while keeping your marketing spend down. How? A good digital agency works by compiling techniques that improve the ROI of your customer acquisition strategy. These techniques include the following:

  • Prioritizing the right audiences so you’re not sending messages to people who’ll never buy.
  • Retargeting people who almost bought, only to change their minds at the last minute. Think of ecommerce customers who cancel out of a shopping cart instead of hitting the “buy” button.
  • Content development that keeps prospects engaged, with content writing that sparkles as it pushes people toward a conversion point.
  • Split testing to determine how effective a technique is and, crucially, how even the smallest of changes can influence that effectiveness.

A More Effective Spend

Your business needs to keep its costs down. It’s business 101. The more you spend on marketing, the lower the profit you make. Of course, high spending in one area also means you can’t invest as much as you’d like into other areas of your business.

But as we already said, good marketing requires a budgetary commitment. The difference between other agencies and us, at least in this area, comes down to one thing:

Effectiveness.

A high spend doesn’t seem so massive when it delivers a huge ROI. And with a full-service digital marketing strategy from NEWMEDIA, the money you spend on marketing delivers spectacular results.

Traditional ad campaigns certainly aren’t the most effective way to spend your marketing dollars. We only need to see this chart from Influence Digital to prove that:

digital marketing ROI by channel

Here we see what it costs to reach 1,000 people. Even traditional marketing’s best performer (broadcast) costs nearly twice as much as social media marketing. And the cost of traditional marketing only goes up from there, reaching a peak of $450 to reach 1,000 people when you use direct mail.

You get a more effective spend with digital marketing agencies.

The Data-Driven Approach

We all know how important market research is to running a successful business. But what you may not realize is that the age of Big Data means you have more opportunities for user research than ever before. The streams of data flowing into your business tells you all that you need to know about your customers.

But it’s not the quantity of data that matters. Quality is key. In this chart from MarketingProfs, we see the increasing priority placed on quality data between 2016 and 2018:

digital marketing ROI by channel

From 75% of marketers in 2016 who care about data quality, we’ve seen the number rocket up to nearly 90%. And it’s only going to get higher from there as more companies recognize that the data they gather is so much more than a collection of numbers. NEWMEDIA is the digital marketing agency that helps you unlock the secrets your data holds.

NEWMEDIA's Digital

Marketing Services

What makes NEWMEDIA one of the best digital marketing agencies in Austin?

Our ability to meld the following services into cohesive digital marketing plans is the key.

Digital PR Services

According to Raconteur, 89% of people check online reviews before making a purchase:

digital marketing ROI by channel

Public relations and the state of your online reputation influence a potential customer’s buying decision. You want your prospects to see good reviews. To see professionalism and consistency across all of your digital channels. We make sure that the 89% of people who check you out online see information that convinces them to buy from you.

Email Marketing

A combination of quality content and marketing automation makes a great email marketing campaign. And for those who think email marketing is dead, we refer you back to the first chart we shared on this page. At over 240% ROI, email is alive and kicking, both as a way to attract new customers and a way to keep your existing clients engaged.

Our team specializes in creating engaging emails. We also know how to get those emails out to the right people at the right points in their journeys with your business.

digital marketing ROI by channel

Web Design and Web Development

Web design covers how your website looks and feels when users start clicking through. Web development is all about the nuts and bolts that keep your digital machine running. You can’t have one without the other. The greatest design in the world doesn’t mean a thing if people keep hitting 404 pages and broken links when they explore. And a fully functioning site isn’t going to keep a visitor engaged if they’re looking at garish colors and poorly presented content.

That’s why NEWMEDIA isn’t a web design agency.

We’re also not a web development agency.

We’re a web design and web development agency because we know that you need both pieces of the puzzle.

SEO Services

Search engine optimization is as old as search engines. For as long as search has existed, companies have looked for ways to get on top of organic rankings.

And with good reason.

This chart from Titan Growth shows us that almost half of all marketers point to SEO as one of the top three best digital marketing techniques when it comes to pure ROI:

digital marketing ROI by channel

A good SEO strategy gets results. It puts your business in front of people who are actively looking for what you do. At NEWMEDIA, our SEO experts can propel your website to the top of Google, Bing, and any other search engine of note.

Conversion Rate Optimization

The majority of people who visit a website don’t convert into customers, at least not straight away. They don’t buy. They don’t sign up for emails or newsletters. Instead, they look around, gather information, and go about their day.

What you may not realize is how few visitors actually convert. According to WordStream, 96% of people who visit your site will leave, with most never coming back.

That leaves the average site with a 4% conversion rate.

Your business needs to do better than that, and it can with the help of NEWMEDIA’s conversion rate optimization service.

Content Strategy Creation

Content is so much more than the words you put on a webpage. Content marketing runs the gamut, including blogs, articles, infographics, ad copy, emails, and social media posts.

And content is crucial.

Neil Patel tells us that custom content influences 61% of a consumer’s buying decision:

digital marketing ROI by channel

It’s simple.

Quality content, backed by facts, leads to more sales.

Social Media Marketing

Take a look at this chart from Statista:

digital marketing ROI by channel

Billions upon billions of people use social media platforms to keep up with their friends and figure out what companies have to offer. But being able to appeal to a large audience isn’t enough for social media marketing. If it was, everybody who tried it would succeed.

Having billions of people in your potential audience means you need to get good at targeting the right people. Otherwise, you end up with unqualified leads taking up time while people who’d actually buy from you explore other options.

NEWMEDIA’s social media marketing service is about more than getting you on the right social channels. It’s about making sure you target the right segments of this expansive audience so you make more sales.

Paid Media and Ads

If you check the chart we shared at the top of this page, you might think that paid ads don’t deliver a great ROI. An approximate 30% return doesn’t really stack up to the 748% you get from search engine optimization.

But that chart only tells part of the story.

According to Tech Jury, paid ads generate almost two times more traffic than SEO. Better yet, they offer an 80% boost to brand awareness for the companies that use them. Sure, the direct ROI from paid ads to a sale may be lower than SEO. But when combined with quality content and proper conversion rate optimization, paid ads deliver a much higher return than they first appear to.

NEWMEDIA helps you get more out of your paid ads than any other digital marketing agency.

Our Past Projects

Our Esteemed Clientele

Over the years, we’ve had the opportunity to work with hundreds of clients of all sizes from a range of industries for website designing and redesigning projects. Some of our clients include:

Delta Sky Club

The new Delta Sky Club website portal, designed and developed from scratch by NEWMEDIA, allows Delta passengers who go online in any of their Sky Club lounges across the U.S. to quickly get news, weather & stock market information, in addition to tracking flights on any airline (not just Delta!), searching directly in Google, and getting maps and driving directions to/from any address on Earth.

California Almonds

NEWMEDIA Los Angeles, in collaboration with Sterling-Rice Group (SRG), built a new website for the Almond Board of California under an aggressive development timeline. We built a multi-language website for them while ensuring a consistent user experience by bringing all four existing websites into a single universal system. Our team of experts delivered this mammoth project even after the deadline was shortened by four weeks.

Six Flags

The Six Flags team reached out to NEWMEDIA for a complete website redesign and multi-site ecommerce web development. We redesigned the website to change its complete look and feel and organized content into categories and subcategories to simplify content discovery for visitors. Over the course of the project, we worked in close coordination with the Six Flags team to deliver the website quickly before their parks reopened.

PostNet

PostNet approached us to completely redesign all their websites, including those of franchisees. We developed a fresh responsive website for them to offer a consistent browsing experience to visitors irrespective of the screen size of the device they use to access the website. Additionally, we developed a tool to help visitors find their nearest PostNet center. Finally, we designed the 300+ franchise websites for them with local SEO and franchise SEO.

YMCA (The Y)

YMCA (now “The Y”) is an organization that we’ve all heard of and/or been a part of at one time in our lives. YMCA of Metro Denver came to us for a fresh website design that would communicate their mission of being for youth development, healthy living, and social responsibility. Even more exciting, they had just had a brand refresh and this was the chance to support that refresh with a complementary website.

Haystack

When CBS Television was producing the show that came to be called Haystack Help, they needed a complex yet easy to use website application to direct the TV viewers to visit, and their search for a Denver website developer led them to NEWMEDIA. Initially, prior to contacting NEWMEDIA, they had selected another web development partner for the project. Then, there was a problem…

NEWMEDIA.COM

Work With One of the Best Digital Marketing Agencies in Austin, TX

With NEWMEDIA, an incredible product means impeccable design. That’s why we’re trusted as one of the leading digital marketing companies in Austin. But if we haven’t convinced you yet, maybe this will help you to see that we offer the digital service your business needs:

But don’t just take our word for it

Our Recognitions Speak for Themselves

Clutch

ranks NEWMEDIA a Top 1% Global Leader Digital Agency.

Upcity

ranks NEWMEDIA a Top 1% Digital Agency in the United States.

Expertise.com

crowned NEWMEDIA as the best web designer in Austin in 2023

​The Inc. 5000

ranks NEWMEDIA among its fastest-growing companies, 4 years in a row.
We've worked with major brands like CBS, Western Sugar, Delta Airlines, and more.

A SAMPLE OF OUR

DIGITAL SERVICES

Newmedia Services

Responsive
Website Design

Newmedia Services

Complex
Web Development

Newmedia Services

Digital Marketing SEO/ SEM/ PPC/ Social

Newmedia Services

Ecommerce
Web Design

Newmedia Services

Local
Search Engine Optimization

Newmedia Services

Custom
Website Design

Newmedia Services

WordPress
Website Design

Newmedia Services

Search Engine Optimization SEO

Connect with Us

LET'S GROW YOUR BUSINESS TOGETHER

Our results speak for themselves. And unlike many other agencies that offer online services in Austin, we maintain a physical presence within the city. If you want to discuss how we can help your Austin business boost its digital profile, you can visit us in person at: 700 Lavaca, Suite 1400, Austin, TX 78701

But if you’d rather talk to us before you meet us, give us a call at (737) 343-9550 or email us at [email protected].

Telephone

(737) 343-9550

Address

700 Lavaca, Suite 1400 Austin, TX 78701