Web design in Portland.
Portland
Web Design
With the help of a web design company, you can get a new website online quickly, putting you ahead of a huge chunk of the small businesses in The City of Roses.
Let's get started!
Top 1% Global Leader Digital Agency
Ranked by Clutch 2023
Top 1% Digital Agency in United States
Ranked by UpCity 2022
Fastest-Growing Companies in the USA
4 Years in a Row
Top 1% Best Digital Marketing Award
Ranked by Expertise 2023
#2 Global Award Winner
Ranked by MASHABLE
Top 1% Award of Excellence Winner
Years 2020, 2021, 2022
500+ 5-Star Reviews in Google
Ranked by Our Customers
Top 1000 Global Digital Agency
Ranked by Clutch 2022
#1 Global Digital Agency
Ranked by Business Journal
Top Rated SEO Agency
Ranked by SEO Blog 2023
Top Ecommerce Development Company
Ranked by Selected Firms
Top Web Development Agency
Ranked by Design Rush
Top 1% Global Leader Digital Agency
Ranked by Clutch 2023
Top 1% Digital Agency in United States
Ranked by UpCity 2022
Fastest-Growing Companies in the USA
4 Years in a Row
Top 1% Best Digital Marketing Award
Ranked by Expertise 2023
#2 Global Award Winner
Ranked by MASHABLE
Top 1% Award of Excellence Winner
Years 2020, 2021, 2022
500+ 5-Star Reviews in Google
Ranked by Our Customers
Top 1000 Global Digital Agency
Ranked by Clutch 2022
#1 Global Digital Agency
Ranked by Business Journal
Top Rated SEO Agency
Ranked by SEO Blog 2023
Top Ecommerce Development Company
Ranked by Selected Firms
Top Web Development Agency
Ranked by Design Rush
The Only Agency for Web Design Portland Businesses Need
You have an opportunity to get more people to pay attention to your Portland business.
How?
With the help of a web design company, you can get a new website online quickly, putting you ahead of a huge chunk of the small businesses in The City of Roses:
“Hold on a second,” we hear you say. “That stat tells me that almost three-quarters of small businesses in Portland have already worked with web designers!”
You’re right – it does. But it also tells you that 27% of those businesses haven’t incorporated a website into their marketing strategy. By building your site, you instantly overtake that 27% (at least when it comes to digital presence), and you set the groundwork to take the digital fight to the other 73%.
Are you ready to get started?
Then let’s learn what the NEWMEDIA web design agency in Portland, Oregon, can do for your small business.
Portland, OR website design, UX, digital development and marketing agency
INCREDIBLE PRODUCT MEETS IMPECCABLE DESIGN
Top 1%
Global Leader Digital Agency
Ranked by Clutch 2023
Top 1%
Digital Agency in United States
Ranked by UpCity 2022
NEWMEDIA.COM
Web Design | SEO+Social Digital Marketing Agency
We can craft the perfect digital strategy to grow your business, and then execute it for you to generate massive scale. And we can move much faster than you would expect.
What does a Good
Web Designer Achieve
for Your Portland Business
Why is it a good idea to have custom websites developed by an agency for your Portland business? We can think of four reasons.
Marvel Customers With a Great First Impression
Think about all of the times you’ve had to make a great first impression.
The first date with your partner, for instance. You dressed up to the nines and made sure you were well-groomed – putting the best version of yourself forward. The same goes for every job interview you’ve ever been a part of, and even your meetings with your clients. You focus on creating a great first impression because you know that impression sticks.
And it’s no different for your website:
It takes just half a second for somebody to form their first impression about your website, and most of that impression (94% of it, in fact) comes from your site’s design. In other words – if your site doesn’t look the part, people are going to assume your business can’t deliver on its promises. So, what do they do? They leave. And unlike the bad first date where you give your date an excuse before you head out of the door, you’ll never hear anything from the customers your site put off ever again.
It’s simple – build websites that leave a great first impression and more people stick around.
Keep Bounce Rates Low
Speaking of people sticking around, let’s look at a term you’ll hear a lot in website design but may not understand:
Bounce rate.
This term relates to how many people land on your website, take a look around, and then leave almost immediately. For instance, if you have 1,000 visitors to your site and 500 of them leave without browsing beyond your homepage, you have a 50% bounce rate.
Now, bounce rates are naturally pretty high, as this chart from CXL highlights:
No matter the source of your website traffic, you’re facing at least 35% of your potential customers bouncing away before they ever learn more about your business.
Those are the averages. And that leads to a question – what can you do to get your bounce rates below the average benchmarks?
Great web design is the answer. Remember that you only have half a second to make your first impression. By creating a site that wows people, your Portland business reduces its bounce rate because impressed visitors want to stick around and see more.
NEWMEDIA makes that happen with its team of web designers.
Create Credibility (and Develop Trust) With Potential Customers
Let’s take a look at a few more stats:
These come from Kinesis, and you’ll immediately notice a familiar stat – 94% of a visitor’s first impressions of your website come from its design. But we want to draw your attention to the stat on the left of the image. That tells you that three-quarters of your visitors aren’t just using your design to figure out if they should stick around. They’re actively judging your business (and what it can do) based on what they see.
In other words, if the design is shoddy, they’re going to assume your service is equally shoddy. It’s credibility by association, and it can hurt (or help) your business in one vital area – trust.
Customers trust credible businesses.
Your website hints at how credible your business is to the point where 75% of people make the connection.
You see where we’re going with this, right? The better the design of your new site, the more credible a customer believes your business to be. That credibility builds trust, and it’s trust that transforms a prospect into a lead.
Get More Leads When You Take Your Business Online
A great first impression. A lower bounce rate. More credibility (and thus, more trust) with your audience. Throw those three ingredients into the digital soup, and what do you get?
A website that overcomes the biggest challenge in online marketing – lead generation:
Almost two-thirds (61%) of marketers say that generating leads is their biggest challenge, far ahead of showcasing ROI (39%) and finding the right tech for their work (24%). The three ingredients we just mentioned logically result in more leads.
Allow us to explain.
Nailing the first impression keeps people on your website. Rather than taking a look and wondering what on Earth you’re trying to achieve with your design, they’re intrigued. They see something they like, so they’re going to keep looking. In doing so, they’re not bouncing away (hint – that’s the second ingredient). Rather, they’re learning more about your business because they like the fact that your site looks the part, so they can assume your business does what it says.
Therein lies the credibility shot that comes from a great first impression.
And because the visitors didn’t bounce, they spent more time learning about you. That learning builds trust, and it’s that trust that ultimately pushes them toward calling (or emailing) you when they need what you do.
Portland Web Design
The NEWMEDIA Services
By now, it’s clear what a great website design achieves for your business. Your next question is simple – what services fall under the web design banner? In other words, what can Portland brands expect from NEWMEDIA when they work with us?
New Web Design Services
Let’s start with the most obvious service – new website design.
This is for that 27% of businesses that don’t already have websites, as well as the companies that do but also need websites built for other purposes. Think of enterprise companies that want to create local websites for their regional branches.
For us, designing a new website means bringing three things together – knowledge, research, and support.
Starting with knowledge…we have it. Tons of it. We’ve worked on over 4,000 digital projects (many involving website design), so we know what we’re doing. But we don’t know your business (yet), which is where research comes in. Our service brings you in on the ground floor so we can understand the specific needs your brand needs to serve with its website.
Finally – support.
That comes in the form of web hosting. Having a team by your side who can handle tweaks and guide your own team through updating and refreshing your site. Bring those three things together, and you have NEWMEDIA – the web designers who can get you online in Portland.
Refresh (and Reinvigorate) Your Current Website
So, you already have a website.
Superb! You’re at least in the 73% of businesses that are already online. The question you’re asking now is why aren’t you getting the leads you expected to get from that site. Our answer is also a question – how old is your website design?
Why do we ask?
In this survey of website visitors, 38.5% make it clear why the age of your design matters – outdated designs make them bounce away. It comes back to what we were talking about earlier. The first impression. The credibility factor. All of that goes by the wayside when your creaking site looks and feels older than what your competitors have.
Enter NEWMEDIA’s web redesign services.
We take a look at what you already have through the eyes of your target audience so we get a solid understanding of what’s not working (and what is) in your current design. Then, we redesign. What works stays. What doesn’t – such as old web technologies – is replaced with new design features that bring your site up to date so the 38.5% of people who hate outdated design won’t gate your business website.
WordPress Site Design
WordPress is popular.
Super popular – 43.2% of websites use it as their content management system (CMS) of choice. So, there’s more than a two-in-five chance that the next website you see has WordPress behind it.
We recognize this popularity, which is why WordPress development and design fall under the NEWMEDIA web design services umbrella. But we also need to clear up some misconceptions about WordPress. The biggest one is what you may already think about WordPress – it’s only good for creating sites with templates.
That’s not true.
Yes, WordPress offers a ton of templates and themes you can use to quickly cobble together a basic website without spending a lot of money. This is great…as long as you’re happy for your site to look like every site that uses the same template. Thankfully, you’re not limited to what WordPress offers. You can create your own design and port it onto the WordPress CMS so you get something that’s unique to your business.
That’s what NEWMEDIA does. We create a unique design and place it on top of a CMS with which you may be familiar (and is easy to learn if you aren’t) so you have a CMS in place for altering and adding to the content that’s already on your site.
Responsive Design Websites
Most of the traffic that comes to a website comes from mobile devices:
It’s basically been that way since 2018 (with a small blip in 2019), and we’re at the point where the first quarter of 2023 saw a staggering 60% of the traffic a site gets coming from mobile devices.
Why does that matter?
Imagine you’ve had a website designed to look perfect when viewed on a large monitor. Every design element is calibrated perfectly, and the design looks great on the big screen. Then, you smush it down into the small screen of a mobile device. Those elements that look great on a monitor are suddenly jumbled together, giving your site a cobbled-together look that leads to mobile users taking one look and bouncing away.
Remember – first impressions are everything, and 94% of that first impression comes from your design.
The point is that you can’t assume your website designed for desktops will look great on mobile devices. You need to be sure, which is where responsive web design comes in. The idea here is that you build a site that “responds” to the device your visitor is using to ensure it displays properly no matter what. You’re getting a site that delivers the best of both worlds – desktop and mobile. And it means you’re not missing out on your chance to convert 60% of the traffic that comes to your new site.
Web Development
You can’t have web design without web development. They’re two sides of the same coin.
The design covers how your site looks and feels, while development handles all of the techy stuff going on behind the scenes to ensure your site works. Think along the lines of working links so people can navigate and the code (HTML, PHP, etc.) that gets your site up and running. Development is the engine that powers that supercar that is your new design, and not having good developers leaves you with something that no Portland business wants:
A website that doesn’t work.
NEWMEDIA ensures that doesn’t happen with development that matches the beauty of your design.
Landing Pages
There’s a big difference between a landing page and your standard business website.
Yes, they’re technically made using the same technologies (and even similar design methods), but the big difference lies in conversions – landing pages get more of them, and the more landing pages you have, the more leads you generate:
Just jumping from 10 to 15 landing pages, for instance, means you’re in line for 55% more leads. That showcases the value of landing pages (and the online advertising campaigns that underpin them), but you need designers who understand what makes great landing pages work.
NEWMEDIA are those designers.
E-Commerce Websites
A design that works for a standard business website probably won’t work for an e-commerce site.
Why?
One word – products.
You may have hundreds (or even thousands) of the things, so you need a design that makes it easy for your visitors to find the item they want to buy without having to trawl through a sea of products that don’t interest them. Because you know what happens when people see lots of things they don’t want to see on your website – the bounce.
NEWMEDIA’s e-commerce design service is all about making it easy for people to buy from you.
Easy means convenient.
And convenience leads to more people spending money on your Portland company’s products.
User Interface (UI) Design
People won’t wade through bad interfaces to get to what they need. They’ll just leave:
Over a third of your prospects (37%)are gone if poor navigation (i.e., a bad user interface) stops them from finding what they need. And 46% wave bye-bye if your message is unclear, which is what happens when you have a confusing interface.
In short – it’s not enough to have a design that looks pretty. It needs to make sense from a usability standpoint, which NEWMEDIA ensures with our UI services.
Graphic Design and Logo Design
Sometimes, you don’t need a full website redesign – you just need a graphic designer to come up with a few ideas or create a logo that sticks in the memories of your visitors.
NEWMEDIA provides that graphic design.
After all, every web designer we have is a graphic designer at heart. That’s how they all start – figuring out the fundamentals of what looks good on a screen so they can translate them into the designs we deliver to businesses.
Logos.
Graphics for print media.
Images for your online marketing ads.
We can do them all with our graphic design services.
Digital Marketing Services
Search engine optimization (SEO). Social media marketing. Content marketing. They all fall under the digital marketing umbrella, even though they’re not technically a part of what web developers and designers do.
But you’re going to need them.
Without digital marketing, your new website is like a postcard without a delivery address – it’ll look pretty, but nobody will ever see it. In other words, digital marketing is how you get eyes on your website. And the stats show that no matter which marketing technique you use, you’re going to get strong ROI:
SEO services need you over $22 for each dollar you spend. Email marketing generates an enormous $40 for every dollar. In short – investing in digital marketing means you strap a rocket to your new website so it’s in a better position to help you achieve your business goals.
We Work With
Major Brands
Delta Sky Club. The YMCA. California Almonds. They all have one thing in common – they’re major brands that have websites (and marketing strategies) made by NEWMEDIA.
Delta Sky Club
The new Delta Sky Club website portal, designed and developed from scratch by NEWMEDIA, allows Delta passengers who go online in any of their Sky Club lounges across the U.S. to quickly get news, weather & stock market information, in addition to tracking flights on any airline (not just Delta!), searching directly in Google, and getting maps and driving directions to/from any address on Earth.
California Almonds
NEWMEDIA Los Angeles, in collaboration with Sterling-Rice Group (SRG), built a new website for the Almond Board of California under an aggressive development timeline. We built a multi-language website for them while ensuring a consistent user experience by bringing all four existing websites into a single universal system. Our team of experts delivered this mammoth project even after the deadline was shortened by four weeks.
Six Flags
The Six Flags team reached out to NEWMEDIA for a complete website redesign and multi-site ecommerce web development. We redesigned the website to change its complete look and feel and organized content into categories and subcategories to simplify content discovery for visitors. Over the course of the project, we worked in close coordination with the Six Flags team to deliver the website quickly before their parks reopened.
PostNet
PostNet approached us to completely redesign all their websites, including those of franchisees. We developed a fresh responsive website for them to offer a consistent browsing experience to visitors irrespective of the screen size of the device they use to access the website. Additionally, we developed a tool to help visitors find their nearest PostNet center. Finally, we designed the 300+ franchise websites for them with local SEO and franchise SEO.
YMCA (The Y)
YMCA (now “The Y”) is an organization that we’ve all heard of and/or been a part of at one time in our lives. YMCA of Metro Denver came to us for a fresh website design that would communicate their mission of being for youth development, healthy living, and social responsibility. Even more exciting, they had just had a brand refresh and this was the chance to support that refresh with a complementary website.
Haystack
When CBS Television was producing the show that came to be called Haystack Help, they needed a complex yet easy to use website application to direct the TV viewers to visit, and their search for a Denver website developer led them to NEWMEDIA. Initially, prior to contacting NEWMEDIA, they had selected another web development partner for the project. Then, there was a problem…
NEWMEDIA.COM
We Work With Small and Medium Portland Businesses
Don’t let our work with major brands fool you because we’re just as capable of growing smaller companies. Our work has helped small and medium businesses grow by 10,000% in just five years.
Get More Traffic and
Watch Your Business Grow With NEWMEDIA
NEWMEDIA is the web design company for your Portland business. We’re at the Top of the Game – The industry recognizes NEWMEDIA as the leading digital agency in Portland.
Upcity
ranks NEWMEDIA a Top 1% Digital Agency in the United States
Clutch
calling us a Global Digital Leader in 2023
Expertise.com
Says we're the best around for web design
The Inc. 5000
ranks NEWMEDIA among its fastest-growing companies, 4 years in a row
Don't be confused by the many imitators, with names that look and sound alike - there is only one, original NEWMEDIA.COM - helping clients grow their businesses since 1996.
Give us a call today or visit us online, at NEWMEDIA.COM. Better yet, we invite you to come and meet with us for a no-obligation consultation about your project. While it’s certainly not mandatory, we believe that the one of the best ways to determine how well we can work with you as your partner is by meeting with us in person. We’ve also got guaranteed PPC and social media marketing plans. We’re being honest, really! In a nutshell, you can rely on us for all things digital, from web design to marketing.
Our expert team has designed, developed, deployed, hosted, marketed and managed 4000+ social media accounts, PPC and SEO campaigns, websites, mobile apps and software applications for clients of all shapes and sizes, including small- and medium-sized businesses, Enterprise organizations, State and Federal government, leading universities, international corporations, major brand name advertising agencies, local and global non-profits, and start-ups of practically every description.
A SAMPLE OF OUR
DIGITAL SERVICES
Connect with Us
Most importantly of all - we're actually in Portland.
You can visit us right now to discuss your new website:
5933 NE Win Sivers Drive, Suite 205, Portland, OR 97220
Or, if you’d rather call or email before we meet in person, we’re available at [email protected] or by phone at (971) 351-5820.