Digital marketing in Bentonville.

Digital Marketing
Bentonville

Work with one of the top digital marketing agencies to create an indomitable online presence.

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Top 1% Global Leader Digital Agency
Ranked by Clutch 2023

Top 1% Digital Agency in United States
Ranked by UpCity 2022

Fastest-Growing Companies in the USA
4 Years in a Row

Top 1% Best Digital Marketing Award
Ranked by Expertise 2023

#2 Global Award Winner
Ranked by MASHABLE

Top 1% Award of Excellence Winner
Years 2020, 2021, 2022

500+ 5-Star Reviews in Google
Ranked by Our Customers

Top 1000 Global Digital Agency
Ranked by Clutch 2022

#1 Global Digital Agency
Ranked by Business Journal

Top Rated SEO Agency
Ranked by SEO Blog 2023

Top Ecommerce Development Company
Ranked by Selected Firms

Top Web Development Agency
Ranked by Design Rush

Top 1% Global Leader Digital Agency
Ranked by Clutch 2023

Top 1% Digital Agency in United States
Ranked by UpCity 2022

Fastest-Growing Companies in the USA
4 Years in a Row

Top 1% Best Digital Marketing Award
Ranked by Expertise 2023

#2 Global Award Winner
Ranked by MASHABLE

Top 1% Award of Excellence Winner
Years 2020, 2021, 2022

500+ 5-Star Reviews in Google
Ranked by Our Customers

Top 1000 Global Digital Agency
Ranked by Clutch 2022

#1 Global Digital Agency
Ranked by Business Journal

Top Rated SEO Agency
Ranked by SEO Blog 2023

Top Ecommerce Development Company
Ranked by Selected Firms

Top Web Development Agency
Ranked by Design Rush

Why Digital Marketing?

Do your marketing efforts make you competitive against other northwest Arkansas businesses?

Do your marketing efforts make you competitive against other northwest Arkansas businesses?

If you’re not taking advantage of digital channels, they may not be. A local business needs to understand and implement quality digital marketing strategies to get ahead of the many other small businesses competing for their clients.

Do you want proof?

Check out this chart from Search Engine Land:

components of search marketing

It shows that 75.8% of your competitors in Bentonville, AR, are using local search to get new customers. And it doesn’t stop there. A massive 58% use SEO to get ahead in search engines, while 58.4% dedicate at least some of their marketing budgets to building a presence (and getting leads) from social media.

What’s our point? Your competitors aren’t just showing an interest in digital marketing. They’re using it. But with a professional online marketing service from NEWMEDIA, your Bentonville business can reach the cutting edge of the digital landscape, leaving your competitors behind in the process.

Bentonville, AR website design, UX, digital development and marketing agency

INCREDIBLE PRODUCT MEETS IMPECCABLE DESIGN

Top 1%

Global Leader Digital Agency

Ranked by Clutch 2023

Top 1%

Digital Agency in United States

Ranked by UpCity 2022

NEWMEDIA.COM

Web Design | SEO+Social Digital Marketing Agency

NEWMEDIA is a full-service Bentonville, AR website design, UX, digital development and marketing agency. Our beautiful offices are located at 900 SE 5th Street, Suite 22, Bentonville, AR 72712.

Telephone

(479) 448-4130

Address

900 SE 5th Street, Suite 22 Bentonville, AR 72712

The Benefits of a Digital

Marketing Strategy

What do digital marketing agencies offer that you can’t do yourself?

It’s a good question because many of the services a digital agency offers are things that you could do yourself if you had the time, money, and team. But therein lies the problem. A small business often doesn’t have those three things.

A digital marketing agency does.

And our team of developers and designers does far more than optimize your website and create great content. We get tangible results in the following three areas.

Area 1 - Compete With Local Businesses

Many see digital marketing as something that happens on a global scale. But that isn’t the case. Most of your customers conduct local searches before they buy from you. Just take a look at this stat from BizcaBOOM:

local search leads to visit physical place

More than three-quarters of the people who check out your business on a mobile device will visit your physical location within a day of their local search. If you’re not advertising your business (and its website) to those people, they’ll end up at somebody else’s building.

The NEWMEDIA team specializes in making websites more prominent in local searches. We generate the traffic. But we also help you create websites that have high conversion rates among customers in Bentonville.

Area 2 - Get More (and Better) Leads

Getting more leads is often the main goal of a marketing campaign. But it’s not the only goal, as this chart from Marketing Profs shows us:

biggest concerns marketing efforts

Here, we see that 52% of marketing professionals want more leads. That makes sense. But it’s the second part of the chart that’s even more interesting. According to 45% of sales professionals, improving the quality of the leads they receive is an even bigger priority than higher volumes.

How do you get better leads? Qualify your prospects before your sales team speaks to them. The internet offers us plenty of tools to do this through your digital marketing, including landing pages, email campaigns, and content marketing. NEWMEDIA implements them all and more to ensure you’re getting the volume and quality of leads that your Bentonville company needs.

Area 3 - Ensure Your Audience Recognizes Your Brand

The feedback you get from your audience tells you so much about what they know about your brand. Here’s an obvious example. If people aren’t talking about you, then you’re getting no feedback. People don’t display an interest in your brand, which means creating brand awareness is a priority.

If this problem sounds familiar, you’re not alone. Over a third of marketers point to brand awareness as being the main goal of their digital marketing campaigns:

primary goal for digital marketing strategy

Smart Insights’ data is particularly revealing because it shows us that lead generation isn’t the priority for many marketing teams. Using digital channels to enhance their brands is important to 11% more marketers.

Why? There are numerous benefits of having a strong brand:

  • Clients think of you ahead of other companies in your industry because your brand sticks in their minds.
  • You can use your branding to distribute company messaging, establishing your Bentonville business as the problem solvers your clients need.
  • Having a strong brand means you get people talking about you. The more people who talk about what you do, the more people will listen and contact your company when they need your services.

NEWMEDIA's Digital

Marketing Services

NEWMEDIA divides its digital marketing services into six core categories. Each will serve as a critical component in the strategy we create for your organization.

Boost Your Social Media Presence

Your social media channels can be great sources of customers, in addition to being remarkable for brand exposure. But social media comes with challenges, as this chart from Econsultancy demonstrates:

three most challenging aspects of social program

It’s tough to measure ROI from social activities, at least according to 60% of marketers. Developing a strategy, adapting to the introduction of new social networks, and figuring out how to deliver data about how social helps with business objectives are all major challenges, too.

They’re also challenges that NEWMEDIA solves.

Our social media marketing and management services help you form stronger bonds with your clients. They also deliver the results your Bentonville, Arkansas, business needs from the investment it pours into social.

Facebook and Google Ads

Driving traffic to your site is always a challenge. But it’s one you can overcome with paid advertising campaigns. Google and Facebook ads put you in front of people who are actively searching for what you do.

But there’s a problem – the cost per click (CPC).

According to WordStream, the average CPC of Facebook ads is $1.72:

facebok average cost per click

That’s nearly two dollars spend on every click. The picture is similar to Google Ads, which average out to $2.69 per click across Google’s search network:

google adwords average cost per click

Our approach to paid ads is simple.

First, we work on your campaigns to keep your CPC as low as possible. Once we’ve optimized your marketing spend, we make sure the pages your clients land on when they click an ad deliver the content that the client needs to see in order to convert.

Dominate Search Engines With SEO

Search engine optimization (SEO) offers one of the highest ROIs of all digital marketing activities. And though that ROI varies depending on your industry, it stays high no matter what you do. This chart from First Page Sage shows how high:

seo roi statistics

Over three years, the lowest ROI we see based on the industry is about 300% for e-commerce. That’s still a massive return. Real estate is the clear winner with about 1,400% ROI. But regardless of industry, the message is that you make more money than you spend on SEO.

NEWMEDIA’s specialists ensure your company reaches the highest end of the ROI scale for your industry.

Website Development and Design

Web development and design are two sides of the same coin. The development side covers all of the technical aspects of your site. How does it work? Does it collect data? Do the right pages load when a visitor clicks a link? Web developers answer those questions and create the platform on which you build your website.

Web design focuses more on the customer experience. And that experience is crucial because over a third of your visitors will leave your website if they think it has poor design:

reasons why users leave a page

NEWMEDIA’s track record with web design and development speaks for itself. We’ve created websites for major brands, including CBS Television, The YMCA, and Western Sugar. Our team has deployed over 4,000 websites and social media pages for clients. When it comes to getting your website right (and ensuring traffic stays once it arrives), NEWMEDIA knows exactly what your Bentonville business needs.

Email Marketing Campaigns

“Email is dead.”

It’s a proclamation we’ve heard over and over in the marketing world. And it also couldn’t be any further from the truth because email is one of the strongest revenue drivers for your Bentonville business.

Take a look at this chart from Maven Marketing LAB:

roi of email marketing

For every dollar you spend on a good email campaign, you make $40 back. That’s even better than SEO, which makes a little over $22 for every dollar spent.

But note that we said the word “good” there.

A spammy email campaign turns customers off and makes them less likely to buy. At NEWMEDIA, we write the content and create automated systems that ensure your email campaigns lead to sales.

Content Marketing

Blogs deliver traffic to your website.

To prove it, take a look at this chart from Marketing Insider Group:

impact of monthly blog posts

It shows us that B2C companies that blog at least 11 times per month get 3.5 times more website visitors than those that blog no more than once per month. The B2B stats are just a little behind. Companies that serve other companies get three times as much traffic if they post at least 11 monthly blogs.

The takeaway is that good content converts.

And with NEWMEDIA, you have a team behind you that elevates your content and ensures it reaches people at the right stages of their customer journeys.

Our Past Projects

Our Esteemed Clientele

Over the years, we’ve had the opportunity to work with hundreds of clients of all sizes from a range of industries for website designing and redesigning projects. Some of our clients include:

Delta Sky Club

The new Delta Sky Club website portal, designed and developed from scratch by NEWMEDIA, allows Delta passengers who go online in any of their Sky Club lounges across the U.S. to quickly get news, weather & stock market information, in addition to tracking flights on any airline (not just Delta!), searching directly in Google, and getting maps and driving directions to/from any address on Earth.

California Almonds

NEWMEDIA Los Angeles, in collaboration with Sterling-Rice Group (SRG), built a new website for the Almond Board of California under an aggressive development timeline. We built a multi-language website for them while ensuring a consistent user experience by bringing all four existing websites into a single universal system. Our team of experts delivered this mammoth project even after the deadline was shortened by four weeks.

Six Flags

The Six Flags team reached out to NEWMEDIA for a complete website redesign and multi-site ecommerce web development. We redesigned the website to change its complete look and feel and organized content into categories and subcategories to simplify content discovery for visitors. Over the course of the project, we worked in close coordination with the Six Flags team to deliver the website quickly before their parks reopened.

PostNet

PostNet approached us to completely redesign all their websites, including those of franchisees. We developed a fresh responsive website for them to offer a consistent browsing experience to visitors irrespective of the screen size of the device they use to access the website. Additionally, we developed a tool to help visitors find their nearest PostNet center. Finally, we designed the 300+ franchise websites for them with local SEO and franchise SEO.

YMCA (The Y)

YMCA (now “The Y”) is an organization that we’ve all heard of and/or been a part of at one time in our lives. YMCA of Metro Denver came to us for a fresh website design that would communicate their mission of being for youth development, healthy living, and social responsibility. Even more exciting, they had just had a brand refresh and this was the chance to support that refresh with a complementary website.

Haystack

When CBS Television was producing the show that came to be called Haystack Help, they needed a complex yet easy to use website application to direct the TV viewers to visit, and their search for a Denver website developer led them to NEWMEDIA. Initially, prior to contacting NEWMEDIA, they had selected another web development partner for the project. Then, there was a problem…

A SAMPLE OF OUR

DIGITAL SERVICES

Responsive
Website Design

Complex
Web Development

Digital Marketing SEO/ SEM/ PPC/ Social

Ecommerce
Web Design

Local
Search Engine Optimization

Custom
Website Design

WordPress
Website Design

Search Engine Optimization SEO

NEWMEDIA.COM

Work With the Best Digital Marketing Agency in Bentonville, Arkansas

You know how digital marketing boosts your business, and you understand some of the techniques we use in our client’s digital marketing plans

But don’t just take our word for it

Our Recognitions Speak for Themselves

Upcity

ranks NEWMEDIA a Top 1% Digital Agency in the United States

Clutch

ranks NEWMEDIA a Top 1% Global Leader Digital Agency.

​Mashable

ranked NEWMEDIA's work the #2 Global Award Winner (and they ranked Twitter #3).

​The Inc. 5000

ranks NEWMEDIA among its fastest-growing companies, 4 years in a row.

Don't be confused by the many imitators, with names that look and sound alike - there is only one, original NEWMEDIA.COM - helping clients grow their businesses since 1996.

Connect with Us

There's only one more step.

Get in touch with NEWMEDIA to work with the digital marketing agency that Clutch ranks in the top 1% of digital leaders on the planet.

We’re available by phone at (479) 448-4130, or you can email [email protected] to get in touch with our team. And if you want to meet us face-to-face, you can visit our Arkansas office at 900 SE 5th Street, Suite 22, Bentonville, AR 72712.

 

Telephone

(479) 448-4130

Address

900 SE 5th Street, Suite 22 Bentonville, AR 72712